WASHINGTON, Dec. 22, 2014 /PRNewswire-USNewswire/ -- Just
days before Christmas, online shoppers are reporting a holiday
miracle: their presents are making it to their homes on time, and
few report troubles with credit card fraud or not getting what
their online retailer promised, according to a Digital Citizens
Alliance survey conducted in the last week of holiday shopping.
In fact, nearly eight out of 10 Americans (79 percent)
reported that they have already bought a gift online this
holiday season. And the best news: for the overwhelming
majority, it's been a stress-free experience with packages arriving
as promised and few issues with dreaded credit card fraud from
these purchases.
"The last thing anyone wants to deal with during the holiday
season is lost gifts and credit card thieves," said Digital
Citizens Executive Director Tom
Galvin. "With just days before Christmas and
Hanukkah are in full swing, it's good news to hear that
Americans are enjoying the most hassle-free online holiday shopping
season ever."
According to the Zogby Analytics poll commissioned by
Digital Citizens:
- Only five percent of Americans report that a gift didn't or
hasn't arrived by the promised delivery time. Eighty-two percent
report the happy news that their gifts arrived on time while 12
percent reported still waiting, but it was well within
the promised delivery time. The survey also revealed that 18-24
year-olds are gift-buying procrastinators – 22 percent said they
are still waiting on a gift to arrive on time, which is twice as
large as any other age group.
- One in nIne Americans report receiving a credit card fraud
alert this holiday shopping season, but less than
half of that group said it was because their credit card
was compromised. What that means is that five percent of Americans
report having an issue with credit card fraud this holiday
season.
- One highly alarming finding: Younger people (ages 18-24)
reported a high frequency of credit card fraud. Nearly three in 10
from that age group reported getting a fraud alert, and all but one
said it was because their card was compromised. Based on previous
Digital Citizens research, that could be because younger
Americans tend to prioritize the best deals, which leads to
shopping on less-known websites that can be less reputable.
- Despite some isolated issues, Americans seem to think
online shopping is getting safer. Twenty-two percent said
it was safer this year, while 57 percent said it was about as safe
as previous years. Only 13 percent thought it was less safe than
previous years.
The Digital Citizens survey of 1,002 Americans was conducted
from Dec. 17-18, 2014 and has a
margin of error of 3.2 percent. For full results, please go
to digitalcitizensalliance.org.
AND HAPPY HOLIDAYS!
About the Digital Citizens Alliance
The Digital Citizens Alliance is a consumer-oriented
coalition focused on educating the public and policymakers on the
threats that consumers face on the Internet and the importance for
Internet stakeholders, individuals, government,
and industry to make the Web a safer place. Digital
Citizens Alliance counts among its supporters: private
citizens, the health, pharmaceutical and creative industries
as well as online safety experts and other
communities focused on Internet safety. Visit us at
digitalcitizensalliance.org.
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visit:http://www.prnewswire.com/news-releases/no-coal-in-their-stocking-this-year-online-shoppers-report-that-their-orders-are-timely-and-shopping-is-safe-this-year-300013170.html
SOURCE Digital Citizens Alliance