CHICAGO, Jan. 20, 2015 /PRNewswire/ -- The Chicago
advertising industry will honor David
Selby, President of leading independent agency Schafer Condon Carter (SCC), with the Chicago
Advertising Federation Silver Medal award for his career and
community accomplishments. The award ceremony will be this
Thursday, January 22 at a gala
luncheon in Chicago.
The Silver Medal is the highest individual honor awarded by the
CAF. Some notable previous winners include: Rishad Tobaccowala
(2013, DigitasLBI and Razorfish); John H.
Johnson (2006, Johnson Publishing); Jack Klues (2005, Starcom MediaVest Group);
Bob Scarpelli (2004, DDB Chicago);
Rick Fizdale (2000, Leo Burnett); Tom
Burrell (1997, Burrell Communications Group); and
Keith Reinhard (1983, Needham Harper & Steers/USA).
"I am humbled and honored by this recognition for my
accomplishments in the advertising industry and contributions to
our Chicago community," said
Selby. "I have been fortunate enough to work with some of the best
people and organizations in the business, both agency and client,
over the past 37 years, but it's ultimately the ad business that I
really love, and coming to SCC six years ago was the best decision
I've ever made."
Selby began his career with Leo
Burnett and later became Chief Marketing Officer for two
high-visibility Chicago companies:
Sears, Roebuck and Company and Potbelly Sandwich Works. He joined
SCC in 2009 as President. He also serves on the Board of Managers
of the YMCA of Metropolitan Chicago and was recently named Chairman
of the Governing Board of Gilda's Club Chicago.
"All of us at SCC are incredibly proud to have a good friend and
wonderful business partner receive such a prestigious honor," said
Tim Condon, Founding Partner and CEO
of SCC. "It is a testament to David's character, positive energy
and the creative and strategic skills that he brings to SCC and our
clients every day."
SCC Nearly Doubles in Size Since Selby Joined Agency
Starting in Condon's River North
apartment in 1989, SCC has booked 25 consecutive years of
profitable top-line growth, even through the economic meltdown of
'08 and '09, the year Selby was brought in as President. "David
stopped by our bar for a beer one evening and within 10 minutes of
talking with him I knew we had to have him join us," said Condon.
"Plus, he's a musician, and where else is he going to work where
there's a drum kit and bandstand in the company's bar?"
Condon noted that SCC posted another year of double-digit growth
in 2014, became a Procter & Gamble agency and teamed with
private investors to launch Captivate, a pioneering mobile
engagement company, all while parting ways with its largest client.
"Our business has nearly doubled in the last four years, and while
it's certainly a team effort, David has had a lot to do with that
success."
SCC's recent wins include Orbitz, Kerrygold brand butter, cheese
and cream liqueur products, Ideal Industries and Winona Capital.
The agency's strategic and creative work also reversed two decades
of flat or declining sales for the National Pork Board, helped the
Chicago Cubs overcome six years of declining attendance and helped
turnaround the Allen Edmonds Shoe Corporation.
SCC's Business Incubator Leverages Agency Business and Marketing
Acumen
SCC also operates a brand incubator as an equity investment
operation with a built-in marketing consultancy. In 2014 it teamed
with private investors to launch tech start-up Social Market
Analytics, which is now the world leader in social media analytics
for the financial industry. In 2012, SCC took a majority stake in
the Uncle Dougie's brand of sauces, marinades, rubs and mixes, and
now the company is delivering a 300% increase in sales through
expanded US distribution and export to Canada, the UK and Germany.
About Schafer Condon Carter
Recognized as one of the top independent agencies in the United States, SCC has built its success
by challenging the traditional advertising agency model and
delivering a seamless, integrated brand stewardship approach across
an infinite set of consumer touch points to its clients. A simple
mission drives the agency's entrepreneurial spirit and
results-driven culture: "Think Again." SCC's client roster
includes: Allen Edmonds, Campbell
Soup Co., Chicago Cubs, ConAgra Foods, Kerrygold, National Pork
Board, Procter & Gamble and Solo Cup among others. The agency's
wholly owned resources include SCC|Public Relations and
SCC|Digital. For more information, visit sccadv.com
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SOURCE Schafer Condon Carter