First Fractionalized NFT on Tier 1 Exchange
22 April 2022 - 10:58PM
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The Doge NFT, PleasrDAO, and Amber Group partner up to make NFTs
more accessible PleasrDAO, a collective of DeFi leaders, early NFT
collectors and digital artists today announced a partnership
between Amber Group and world’s most famous meme, The Doge NFT
(fractionalized into DOG as a first-class ticket to entertainment),
to bring greater accessibility to the rapidly growing
fractionalized NFT ecosystem. As part of this work, Amber Group is
excited to work with The Doge NFT (DOG) as it launched on Huobi,
the #5 largest crypto exchange in the world according to CoinGecko,
on March 29. The partnership aims to address a key challenge unique
to the NFTs – the lack of accessibility. The expensive nature of
NFTs presents challenges for fans, collectors, and potential
community members who often lack the capital to participate in the
NFT marketplace. Amber Group’s relationships put it in a unique
position to bring greater convenience into the NFT ecosystem,
enabling the fractionalizing of NFTs. Through fractionalization,
NFTs can be owned by multiple individuals, creating openness for a
broader segment of crypto enthusiasts who would otherwise not be
able to participate in the trading of NFTs. PleasrDAO turned one
year old in March 2022 making it one of the longest-running DAOs
and was formed when its members purchased pplpleasr’s Uniswap V3
“x*y=k” animation for 310 ETH. The NFT depicts a pink unicorn
making its way towards an Ethereum logo-cradling oasis.
Foreshadowing at its finest. Since then, PleasrDAO has collected
other big-ticket items — all linked to what it describes as
“culturally significant” ideas and causes. This includes the
original Doge meme turned NFT from the owner of Kabuso in Japan and
the one-of-a-kind unreleased Wu-Tang Clan album Once Upon a Time in
Shaolin purchased from the US government. PleasrDAO last raised an
undisclosed sum from a16z and top crypto investors in December.
“Amber Group moved quickly and thoughtful providing us with
doge-class service,” explains Tridog, head of The Doge NFT
project.” We are excited to allow easier access to our tokenized
community and first class ticket to dogentertainment.” “NFTs are
integral to the broader digital asset ecosystem, and greater
accessibility to NFTs will undoubtedly accelerate the overall
awareness and growth of the entire industry,” said Tiantian
Kullander, Co-founder of Amber Group. “We’re excited to partner
with PleasrDAO in bringing this convenience to fractionalized NFTs.
We have every confidence that with this partnership, PleasrDAO will
catalyze greater experimentation and innovation of digital art and
communal ownership. We are looking forward to transforming the NFT
ecosystem together.”
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