The Alkaline Water Company Inc. (NASDAQ and CSE: WTER)
(the “Company”), is a producer of premium bottled alkaline water,
flavor-infused waters, and CBD infused products sold under the
brand names Alkaline88®, A88 Infused™, and A88CBD™, respectively.
Today, the Company announces that its flagship brand, Alkaline88 is
now available in over 200 new convenience store locations and
across seven Core-Mark distribution centers.
“We continue to make great strides toward our
c-store strategy and see strong demand for our single-serve
offerings,” stated Ricky Wright, President and CEO of The Alkaline
Water Company. “Our flagship brand, Alkaline88, is now available in
seven Core-Mark distribution centers, giving us access to thousands
of new c-stores across the United States. With Core-Mark
representing approximately 11,000 stores nationwide, we have the
opportunity to present our lifestyle brands to some of the largest
regional, national, and independently owned c-store chains. We
recently added FastTrip, Colbea, Kenk, and CN Brown as new
accounts, with each serving at least 40 locations. These
company-owned and serviced stores are primarily gas station
locations operating under various banners, including Shell, Mobile,
CITGO, ARCO, etc. Most of these new accounts will carry our
1-gallon, 1.5-ltr, and 1-ltr single-serve offerings, which are
seeing strong interest across all trades. We expect our
single-serve offerings, which include eco-friendly aluminum bottles
and flavor-infused waters, to drive substantial growth during our
current fiscal year as a result of this increased distribution
capacity.”
The Alkaline Water Company
Founded in 2012, The Alkaline Water Company
(NASDAQ and CSE: WTER) is headquartered in Scottsdale, Arizona. Its
flagship product, Alkaline88®, is a leading premier alkaline water
brand available in bulk and single-serve sizes along with
eco-friendly aluminum packaging options. With its innovative,
state-of-the-art proprietary electrolysis process, Alkaline88®
delivers perfect 8.8 pH balanced alkaline drinking water with trace
minerals and electrolytes and boasts our trademarked label ‘Clean
Beverage.’ Quickly being recognized as a growing lifestyle brand,
Alkaline88® launched A88 Infused™ in 2019 to meet consumer demand
for flavor-infused products. A88 Infused™ flavored water is
available in six unique all-natural flavors, with new flavors
coming soon. Additionally, in 2020, the Company launched A88
Infused Beverage Division Inc., which includes the Company’s CBD
water and flavor-infused water. For the Company’s topical and
ingestible offerings, A88 Infused Products Inc. includes both the
Company’s lab-tested full-spectrum hemp salves, balms, lotions,
essential oils, and bath salts, along with broad-spectrum hemp
beverage shots, powder packs, oil tinctures, capsules, and
gummies.
To purchase A88CBD™ products online, visit us at
www.A88CBD.com. To learn more about The Alkaline Water Company,
please visit www.thealkalinewaterco.com or connect with us on
Facebook, Twitter, Instagram, or LinkedIn.
Notice Regarding Forward-Looking Statements
This news release contains “forward-looking statements.”
Statements in this news release that are not purely historical are
forward-looking statements and include any statements regarding
beliefs, plans, expectations, or intentions regarding the
future. Such forward-looking statements include, among other
things, the following: that the Company has the opportunity to
present its lifestyle brands to some of the largest regional,
national, and independently owned c-store chains; that most of the
new accounts with FastTrip, Colbea, Kenk, and CN Brown will carry
the Company’s 1-gallon, 1.5-ltr, and 1-ltr single-serve offerings;
and that the Company expects its single-serve offerings, which
include eco-friendly aluminum bottles and flavor-infused waters, to
drive substantial growth during the Company’s current fiscal year
as a result of the increased distribution capacity.
The material assumptions supporting these forward-looking
statements include, among others, that the demand for the Company’s
products will continue to significantly grow; that the past
production capacity of the Company’s co-packing facilities can be
maintained or increased; that there will be increased production
capacity through implementation of new production facilities, new
co-packers and new technology; that there will be an increase in
number of products available for sale to retailers and consumers;
that there will be an expansion in geographical areas by national
retailers carrying the Company’s products; that there will be an
expansion into new national and regional grocery retailers; that
there will be an expansion into new e-commerce, home delivery,
convenience, and healthy food channels; that there will not be
interruptions on production of the Company’s products; that there
will not be a recall of products due to unintended contamination or
other adverse events relating to the Company’s products; and that
the Company will be able to obtain additional capital to meet the
Company’s growing demand and satisfy the capital expenditure
requirements needed to increase production and support sales
activity. Actual results could differ from those projected in any
forward-looking statements due to numerous factors. Such factors
include, among others, governmental regulations being implemented
regarding the production and sale of alkaline water or any other
products, including products containing hemp/CBD; the fact that
consumers may not embrace and purchase any of the Company’s
CBD-infused products; the fact that the Company may not be
permitted by the FDA or other regulatory authority to market or
sell any of its CBD-infused products; additional competitors
selling alkaline water and enhanced water products in bulk
containers reducing the Company’s sales; the fact that the Company
does not own or operate any of its production facilities and that
co-packers may not renew current agreements and/or not satisfy
increased production quotas; the fact that the Company has a
limited number of suppliers of its unique bulk bottles; the
potential for supply-chain interruption due to factors beyond the
Company’s control; the fact that there may be a recall of products
due to unintended contamination; the inherent uncertainties
associated with operating as an early stage company; changes in
customer demand and the fact that consumers may not embrace
enhanced water products as expected or at all; the extent to which
the Company is successful in gaining new long-term relationships
with new retailers and retaining existing relationships with
retailers; the Company’s ability to raise the additional funding
that it will need to continue to pursue its business, planned
capital expansion and sales activity; and competition in the
industry in which the Company operates and market conditions. These
forward-looking statements are made as of the date of this news
release, and the Company assumes no obligation to update the
forward-looking statements, or to update the reasons why actual
results could differ from those projected in the forward-looking
statements, except as required by applicable law, including the
securities laws of the United States and Canada. Although the
Company believes that any beliefs, plans, expectations and
intentions contained in this news release are reasonable, there can
be no assurance that any such beliefs, plans, expectations or
intentions will prove to be accurate. Readers should consult all of
the information set forth herein and should also refer to the risk
factors disclosure outlined in the reports and other documents the
Company files with the SEC, available at www.sec.gov, and on the
SEDAR, available at www.sedar.com.
The Alkaline Water Company Inc.
Richard A. Wright President and CEO, or
Sajid DaudiDirector of Investor Relations & Corporate
Communications 800-923-1910 investors@thealkalinewaterco.com
Media
Jessica Starman 888-461-2233 jessica@elev8newmedia.com
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