Enthusiast Gaming Holdings Inc. (“Enthusiast Gaming”) (NASDAQ:EGLX;
TSX:EGLX), an integrated gaming entertainment company, is pleased
to announce that Nick Brien has been appointed as Chief Executive
Officer to lead its global operations. Brien will be based in Los
Angeles.
Most recently, Brien was the CEO of Amobee, one
of the world’s leading ad tech companies. Prior to Amobee, Brien
was the Americas CEO of Dentsu, one of the world’s largest
advertising, media, and digital marketing networks, serving global
marketers, such as Microsoft, General Motors, P&G, American
Express, ABI, Heineken and Intel. Brien has held numerous key
leadership roles across the advertising industry, including CEO of
McCann Worldgroup, CEO of iCrossing, President of Hearst Magazines
Marketing Services and CEO of IPG Mediabrands. He also currently
serves on the Board of Directors of Outfront Media (NYSE: OUT).
With over three decades of global leadership experience across
advertising, media, content creation, and digital marketing, Brien
is committed to creating innovative marketing solutions that drive
business growth while creating positive brand experiences for
consumers.
“I am excited to be joining Enthusiast Gaming,
the #1 Gaming Property in the US,” commented incoming CEO
Nick Brien. “Enthusiast has built a broad portfolio of
gaming assets to reflect the diverse entertainment needs and habits
of younger audiences, owning some of the largest fan communities in
the world, the largest gaming platform on YouTube, a leading casual
games maker and winning esports teams. Its success at building
world-class products, growing subscription offerings, establishing
deep creator relationships, and hosting sold-out live events
demonstrates the company’s focus on innovation and creativity,
supported by data science and technology enablement. I’m confident
that when the unique power of its communities, creators, content,
and experiences are fully integrated, meaningful long-term value
will be created for all stakeholders.”
Adrian Montgomery, who has served as CEO of
Enthusiast Gaming since 2019, will move to Chair the Board of
Directors as part of a previously announced transition plan.
“On behalf of the Board of Directors, we are
thrilled that Nick has joined as CEO of Enthusiast Gaming. Today,
this company takes an important step forward towards solidifying
its leadership position in gaming and entertainment. Nick is a
proven leader who has worked with many of the world’s largest
advertisers to drive innovative marketing solutions that deliver
sustained ROI. He has the diverse experience to lead and evolve our
strategy and imagine new ways to grow our business and expand our
brands,” commented Adrian Montgomery. “Nick
understands that there has been a fundamental shift in the balance
of power from marketers to consumers who today create the content,
control the distribution and participate as passionate members of
gaming communities."
Added Nick Brien, “We are seeing massive
disruption across the media and entertainment landscape, and with
disruption comes huge opportunities. Gaming is the largest and
fastest-growing entertainment vertical in the world with more than
three billion people playing games, creating and consuming content,
and sharing fan experiences. The innovative products and robust
platform built by Enthusiast ensures the company is well-positioned
to continue growing its market share.”
With today’s announcement, Enthusiast Gaming
strengthens its position in the gaming and entertainment sector.
Recently recognized as the #1 Gaming Property in the United States,
and the 3rd fastest growing in the Comscore Top 100, Brien will
focus on unlocking and leveraging Enthusiast Gaming’s assets and
leading adtech to optimize its inventory with first-party data to
enhance its offerings, prepare for the cookie-less future and gain
a wider reach of advertisers and marketers as they look for
meaningful ways to connect with coveted and valuable younger
audiences.
About Enthusiast Gaming
Enthusiast Gaming is an integrated gaming
entertainment company, building the largest media and content
platform for video game and esports fans to connect and engage
worldwide. Combining the elements of its four core pillars:
Communities, Content, Creators, and Experiences, Enthusiast Gaming
provides a unique opportunity and integrated approach to reach and
connect with younger millennial audiences. Through its proprietary
mix of digital media and entertainment assets, Enthusiast Gaming
has built a vast network of like-minded communities to deliver the
ultimate fan experience.
Contacts
Enthusiast Gaming Investor Relations:Eric Bernofsky, Chief
Corporate Officerinvestor@enthusiastgaming.com
Forward-Looking Statements
This news release contains certain statements
that may constitute forward-looking information under applicable
securities laws. All statements, other than those of historical
fact, which address activities, events, outcomes, results,
developments, performance or achievements that Enthusiast Gaming
anticipates or expects may or will occur in the future (in whole or
in part) should be considered forward-looking information. Often,
but not always, forward-looking information can be identified by
the use of words such as “plans”, “expects”, “is expected”,
“budget”, “scheduled”, “estimates”, “forecasts”, “intends”,
“anticipates”, or “believes” or variations (including negative
variations) of such words and phrases, or statements formed in the
future tense or indicating that certain actions, events or results
“may”, “could”, “would”, “might” or “will” (or other variations of
the forgoing) be taken, occur, be achieved, or come to pass.
Forward-looking statements in this news release include, but are
not limited to, statements regarding the Company’s industry
outlook, growth opportunities and strategic initiatives.
Forward-looking statements are based on
assumptions and analyses made by the Company in light of its
experience and its perception of historical trends, current
conditions and expected future developments, including, but not
limited to, expectations and assumptions concerning: interest and
foreign exchange rates; capital efficiencies, cost saving and
synergies; growth and growth rates; the success in the esports and
gaming media industry; the Company’s growth plan, and judgment
applied in the application of the Company’s accounting policies and
in the preparation of financial statements in accordance with
applicable financial reporting standards. While Enthusiast Gaming
considers these assumptions to be reasonable, based on information
currently available, they may prove to be incorrect. Readers are
cautioned not to place undue reliance on forward-looking
statements. In addition, forward-looking statements necessarily
involve known and unknown risks, including, without limitation,
risks associated with general economic conditions; adverse industry
events; and future legislative, tax and regulatory developments.
Readers are cautioned that the foregoing list is not exhaustive.
For more information on the risks, uncertainties and assumptions
that could cause anticipated opportunities and actual results to
differ materially, please refer to the public filings of Enthusiast
Gaming which are available on SEDAR at www.sedar.com. Readers are
further cautioned not to place undue reliance on forward-looking
statements as there can be no assurance that the plans, intentions
or expectations upon which they are placed will occur. Such
information, although considered reasonable by management at the
time of preparation, may prove to be incorrect and actual results
may differ materially from those anticipated. Forward-looking
statements contained in this news release are expressly qualified
by this cautionary statement and reflect our expectations as of the
date hereof, and thus are subject to change thereafter. Enthusiast
Gaming disclaims any intention or obligation to update or revise
any forward-looking statements, whether as a result of new
information, future events or otherwise, except as required by
applicable law.
Neither the Toronto Stock Exchange nor its
Regulation Services Provider (as that term is defined in the
policies of the exchange) accepts responsibility for the adequacy
or accuracy of this release.
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