XPEL Sponsors Will Castro’s Unique Academy in NYC
17 June 2024 - 11:00PM
Business Wire
Program helps address auto technician shortage
by providing hands-on training to teenage students
XPEL, Inc. (Nasdaq: XPEL), a global provider of protective films
and coatings, has partnered with legendary car customizer and TV
star, Will Castro, on Castro’s Unique Academy, a student mentorship
program in West Hempstead, NYC that provides teenagers with
hands-on training. The 20 students currently enrolled are 17-19
years old and are in the midst of completing a 12-week program that
provides valuable automotive technical instruction such as applying
window film, ceramic coating and paint protection film – as well as
business and leadership skills.
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Will Castro and students in his Unique
Academy, sponsored by XPEL. The students receive automotive
technical instruction such as applying window film, ceramic coating
and paint protection film – as well as business and leadership
skills. (Photo: Business Wire)
The program is designed to help address the drastic need for
more auto technicians in the U.S. According to MarketWatch, the
country needs 100,000 new auto technicians a year to keep up with
demand.
Castro, known as one of the world’s preeminent car customizers
and for his TV series, Unique Rides, founded the Unique Academy
earlier this year. Its inaugural class began in April with the goal
to provide underprivileged youth an opportunity to learn and
grow.
“The car industry has been so great to me,” said Castro. “Kids
need someone, or something, to look up to. Not everyone can hit a
baseball over the fence or shoot a jump shot like Steph Curry. This
program is designed to get these kids interested in, and excited
about, working on cars. It gives them an opportunity to grow their
skill set. Maybe we’ll even inspire the next Will Castro!”
XPEL provides funding for the program, the window film, paint
protection film and ceramic coating products used in class, as well
as guest instructors to help with the training.
“For us, this is a chance to engage and excite the next
generation of XPEL installers,” said Chris Hardy, XPEL’s Senior
Director of Sales. “Working with Will and his team – and getting to
know the students – has been incredibly fun and rewarding for our
trainers. The kids are serious about learning and have absolutely
excelled at the craft.”
Classes take place every Saturday at Team Unique’s auto facility
in West Hempstead, NY. The training is led by Castro and XPEL’s
guest instructors. The classes are being filmed for an upcoming
Unique Academy TV show that is scheduled to run on ROKU this
fall.
About XPEL, Inc.
XPEL is a leading provider of protective films and coatings,
including automotive paint protection film, surface protection
film, automotive and architectural window films, and ceramic
coatings. With a global footprint, a network of trained installers
and proprietary DAP software, XPEL is dedicated to exceeding
customer expectations by providing high-quality products, leading
customer service, expert technical support and world-class
training. XPEL, Inc. is publicly traded on Nasdaq under the symbol
“XPEL”.
About Will Castro / Team Unique / Unique Academy
Will Castro is an industry icon and a visionary in the world of
automotive customization. With his unrivaled craftsmanship and
distinct design aesthetic, Will has earned a devoted following of
celebrities, athletes, and car enthusiasts worldwide. Team Unique,
led by Will Castro, consists of talented designers, fabricators,
and technicians who collaborate to create awe-inspiring custom
vehicles that push the boundaries of automotive artistry.
Unique Academy is an educational platform founded by Will Castro
and Team Unique, offering comprehensive courses, workshops, and
hands-on experiences to inspire and educate aspiring car
customizers. By sharing their vast knowledge and expertise, Unique
Academy aims to empower individuals with the skills necessary to
turn their passion for cars into a fulfilling career.
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version on businesswire.com: https://www.businesswire.com/news/home/20240617142835/en/
Team Unique Will Castro 631.538.6910
will@wwautosports.com
XPEL Steve Janisse 404-574-9206
steve.janisse@newsmakersmedia.com
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