Zenvia Attraction elaborates more assertive
message suggestions when allied with the artificial intelligence
tool, generating gains of scale
SÃO PAULO, February 13,
2023 /PRNewswire/ -- Zenvia Inc. (NASDAQ: ZENV), the
leading cloud-based CX platform in Latin
America empowering companies to transform their customer
journeys, today launched the integration of its mass texting
service solution, Zenvia Attraction, with ChatGPT (GPT-3) via
Zenvia Attraction, a SaaS tool that leverages the relationship
of companies with their customers, can now provide increasingly
personalized and efficient suggestions in the elaboration of
Companies are seeking novel ways to connect with their
customers, in more effective and customized ways, and omnichannel
communication is becoming one of the main strategies to achieve
this goal. In this context, Zenvia has stood out as a leader in the
CX market in Latin America.
Founded in 2003, the company aims at empowering companies to create
unique experiences for their end customers, throughout the entire
journey, in their preferred channels, such as SMS, WhatsApp, emails
Zenvia Attraction is the solution that helps companies easily
create valuable campaigns by triggering mass communications,
impacting customers across multiple channels, and maximizing their
business results. In addition, the solution provides capabilities
to gain insights from reports and segment the contact base, which
allows companies to personalize their messages and reach their
customers more effectively.
With the integration of Zenvia Attraction with ChatGPT, the
solution offers a new layer of personalization and efficiency in
communication campaigns, suggesting message content based on the
company's name and/or brand and the purpose of the message. This
represents gains of scale, since it saves time and effort for
companies: GPT-3 can automatically generate texts, and also helps
improve the quality and assertiveness of the messages sent.
Leading the transformation in the CX world, Zenvia already
foresees many possibilities to enhance its customers' experiences
and journeys with the use of GPT-3 in its solution portfolio.
"This path of evolution is continuous and constant. Knowing how
to connect artificial intelligence in an appropriate way to deliver
the best customer experience, so that each contact with the brand
is positively unique, is one of our main goals. This step is
extremely important to reinforce our strategy," says Roberto Aran, Zenvia's Portfolio Director.
Media Relations – Grayling
Lucia Domville – (646)
824-2856 – email@example.com
Fabiane Goldstein –
(954) 625-4793 –
With operations throughout Latin America and nearly 14,000 clients,
ZENVIA is driven by the purpose of empowering companies to create
unique experiences for end-consumers through its unified CX SaaS
end-to-end platform. ZENVIA empowers companies to transform their
existing customer experience from non-scalable, physical and
impersonal interactions into highly scalable, digital-first and
hyper-contextualized experiences across the customer journey.
ZENVIA's platform provides a combination of (i) SaaS focused on
campaigns, sales teams, customer service and engagement, (ii)
tools, such as software application programming interfaces, or
APIs, chatbots, single customer views, journey designers, documents
composer and authentication, and (iii) channels, such as SMS,
Voice, WhatsApp, Instagram and Webchat. Its comprehensive platform
assists customers across multiple use cases, including marketing
campaigns, customer acquisition, customer onboarding, warnings,
customer services, fraud control, cross-selling and customer
retention, among others. ZENVIA's shares are traded on Nasdaq,
under the ticker ZENV.
This press release is based
solely on currently available information, which is subject to
change. These preliminary operating results constitute
forward-looking statements within the meaning of the "safe harbor"
provisions of the Private Securities Litigation Reform Act of 1995.
These forward-looking statements are made as of the date they were
first issued and were based on current expectations, estimates,
forecasts, and projections, as well as the beliefs and assumptions
of management. Words such as "expect," "anticipate," "should,"
"believe," "hope," "target," "project," "goals," "estimate,"
"potential," "predict," "may," "will," "might," "could," "intend,"
variations of these terms or the negative of these terms and
similar expressions are intended to identify these statements.
Forward-looking statements are subject to a number of risks and
uncertainties, many of which involve factors or circumstances that
are beyond Zenvia's control. Zenvia's actual results could differ
materially from those stated or implied in forward-looking
statements due to several factors, including but not limited to:
our ability to innovate and respond to technological advances,
changing market needs and customer demands, our ability to
successfully acquire new businesses as customers, acquire customers
in new industry verticals and appropriately manage international
expansion, substantial and increasing competition in our market,
compliance with applicable regulatory and legislative developments
and regulations, the dependence of our business on our relationship
with certain service providers, among other factors.