ZoomInfo Delivers Product Enhancements Powered by Generative AI and Automation
31 May 2023 - 11:04PM
Business Wire
New Generative AI Technology and Automation
Enables Go-to-Market Teams to Scale and Win
ZoomInfo (NASDAQ: ZI), the go-to-market platform to find,
acquire, and grow customers, has released new and enhanced product
features to help businesses unlock insights, engage customers, and
win faster.
Generative AI Revolutionizes Meeting Follow-Up and Prospect
Engagement
Post-Meeting Briefs within Chorus, ZoomInfo’s conversation
intelligence platform, use generative AI to provide users with
easily digestible and comprehensive post-meeting summaries
that:
- Capture key moments from the meeting and generate a list of
action items.
- Deliver the most relevant points and follow-up items to the
user’s inbox minutes after the meeting ends.
- Allow participants to focus on the conversation and pain
points, rather than note-taking.
ZoomInfo has also released several more updates and improvements
to its go-to-market platform.
Improved Workflows Automate Sales and Marketing
Processes
Workflows, a feature that automates sales and marketing
processes based on buying insights, now enables users to leverage a
comprehensive list of proven, preset plays, or develop their own
customized plays to suit their business’ needs. Now sales and
marketing teams can:
- Improve processes through advanced automated actions that
scale.
- Effortlessly configure and customize plays through a
user-friendly interface that unlocks greater efficiency.
Engage, Now Embedded in SalesOS, Streamlines
Prospecting
ZoomInfo has streamlined the sales prospecting process by making
Engage, ZoomInfo’s sales engagement solution, available directly
within SalesOS. This enables users to:
- Automatically refine prospect searches against existing
engagement activity and quickly call, email, or push a contact into
a multi-touch campaign without switching apps.
- Track call and email history, eliminating any confusion around
which contacts their team has communicated with.
RingLead-Snowflake Connector Empowers Operations
Teams
ZoomInfo’s new RingLead-Snowflake Connector allows operations
team members without technical backgrounds to work autonomously
with ZoomInfo's data within their company’s Snowflake instances.
Now operations teams can:
- Modernize their data management processes.
- Automatically create new records and enrich existing records in
Salesforce using both first- and third-party data in
Snowflake.
- Automatically enrich Snowflake tables with multiple third-party
data sources, without the need for custom code.
Meaningfully Improved Match Rates for Intent Data
ZoomInfo also released machine learning-based Inferred models to
enhance the quality of its Intent data, including millions of
additional IP to company matches and increased Intent signal
collection for companies.
“ZoomInfo is using generative AI and automation to reimagine how
businesses go to market,” ZoomInfo Chief Product Officer Dominik
Facher said. “This cutting-edge technology will drive better
outcomes for our customers by helping them save time and do their
jobs more efficiently.”
For more information about how ZoomInfo helps businesses go to
market, visit zoominfo.com.
About ZoomInfo
ZoomInfo (NASDAQ: ZI) is the trusted go-to-market platform for
businesses to find, acquire, and grow their customers. It delivers
accurate, real-time data, insights, and technology to more than
30,000 companies worldwide. Businesses use ZoomInfo to increase
efficiency, consolidate technology stacks, and align their sales
and marketing teams — all in one platform. ZoomInfo is a recognized
leader in data privacy, with industry-leading GDPR and CCPA
compliance and numerous data security and privacy certifications.
For more information about how ZoomInfo can help businesses grow
their revenue at scale, please visit www.zoominfo.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20230531005682/en/
Media Korey O’Brien Communications Manager
pr@zoominfo.com
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