Verizon Business Announces BlueJeans Studio to Empower the Creator Economy
14 January 2022 - 01:00AM
Verizon Business today announced BlueJeans Studio, a new all-in-one
event production platform that gives creators the ability to easily
and affordably create stunning, professional-grade live streams
with just a few clicks. With easy video feed mixing, custom
branding, and endless streaming capabilities, brands can produce
TV-quality content that helps drive audience engagement and
elevates any virtual event experience. “Virtual events have become
a fundamental part of every business strategy, whether that be for
individual creators looking to build brand visibility or for
enterprise teams working on communication, training or lead
generation initiatives,” said Chris Lewter, VP and GM, BlueJeans by
Verizon. “With the addition of Studio to provide premium production
services, combined with our leading event assist support team,
BlueJeans Events is the optimal solution to help brands of all
sizes transform their virtual events to really wow their
audiences.”The COVID-19 pandemic gave a major boost to the creative
economy, with more than 50 million people worldwide now considering
themselves to be creators, according to SignalFire. But not all
creators have the resources and tools necessary to compete in
today’s crowded marketplace. The all new BlueJeans Studio brings
powerful production tools to BlueJeans Events, giving corporate and
individual users—social influencers, creators, reporters and
marketers—the power to produce stunning, professional grade virtual
events and live streams without any production or technical
experience required. From the Studio producer dashboard, creators
can easily create TV production-level events that engage and wow
audiences, while helping to elevate their brand and expand their
reach. “As an industry leader in motorsports, Penske Entertainment
(owner of the INDYCAR SERIES and the Indianapolis Motor Speedway)
and Team Penske are always looking for ways to innovate and drive
success throughout our corporate sponsorships,” said Jonathan
Gibson, Penske Corporation, Executive Vice President of Marketing
and Business Development. “BlueJeans has been a critical partner to
what we do from a technology perspective, allowing us to
collaborate cross-functionally and map out a clear virtual events
strategy. Using the BlueJeans platform to produce the first-ever
virtual drivers meeting the Saturday before the Indy500, and using
BlueJeans to deliver a successful Partner Summit, allowed us to
build stronger connections with partners and fans alike. We look
forward to seeing how the platform further evolves to help us
deliver even better experiences and engagement in the years
ahead.”Those looking to maximize broadcast reach can live stream to
Facebook, YouTube, Twitter, Twitch, RTMP destinations, and other
streaming platforms simultaneously and/or embed the live stream or
pre-recorded event into a website. For hybrid events, webinars and
virtual trainings, on-air interviews, broadcasts, corporate
all-hands, influencer events, and more, BlueJeans Studio is the
premier platform for live audience engagement. Key features of
BlueJeans Studio include:
- No technical integration: BlueJeans Studio is
web-based and built into the Events platform to enable anyone to
host, manage and create stunning events without any technical or AV
support.
- Ease of use: No production expertise required.
A few simple clicks create beautiful, engaging video streams.
- Cost Effective: Brands can save thousands
compared to hiring production and AV support to improve the visual
appeal of any event. Event plans start at $42 per month.
- All-in-one event platform: Send invites,
secure the event, get post event analytics, and save unlimited
recording hours.
- Highest video quality: 1080p picture quality
elevates the event and brand.
- Highlight more presenters: Capacity of up to
150 presenters—more than any other event platform.
- Host unlimited events: Monthly and annual
plans allow users to host as many events as needed, rather than
paying per event.
With no production or AV expertise required to create
professional-grade live streams or videos in 1080p, BlueJeans
Studio brings the existing BlueJeans Events audience engagement
tools and responses on screen to allow presenters to easily engage
the audience with chat, Q&A, and polls in real-time and
highlight audience comments and reactions on screen. Producers can
also share uploaded videos, images, and screen shares during the
broadcast. For private events, producers can leverage BlueJeans
Event’s registration features.Furthermore, the ability to add more
presenters on screen with one click and change the onscreen layout
creates a more polished event look meant to mimic TV
production-grade broadcasting. Users can elevate their brand
further using personalized logos, background and colors, ticker
banners, name cards, lower third overlays and more to create
engaging and buzzworthy content that can be recorded, edited and
shared over and over again. Launching as an included feature of
BlueJeans Events, BlueJeans Studio will be available coming soon at
no extra cost to an Events subscription. Live streaming, virtual
and hybrid events are here to stay—learn more about how to make
them sizzle with BlueJeans Studio and sign up for a preview
today.
Verizon Communications Inc. (NYSE, Nasdaq: VZ) was formed on
June 30, 2000 and is one of the world’s leading providers of
technology and communications services. Headquartered in New York
City and with a presence around the world, Verizon generated
revenues of $128.3 billion in 2020. The company offers data, video
and voice services and solutions on its award-winning networks and
platforms, delivering on customers’ demand for mobility, reliable
network connectivity, security and control.
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Media contact: Erin
Cheevererin.dowling@verizon.com
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