Else Nutrition’s Kids Shakes Fastest Growing “Infant Formula & Toddler Nutrition Drink” in Natural Channel in 2022
13 December 2022 - 11:00PM
ELSE NUTRITION HOLDINGS INC.
(BABY)
(BABYF)
(0YL.F) ("Else" or the
"Company"), announces that the two highest average
weekly dollars sold products in the Natural Channel according to
SPINS retail data aggregator are both Else Nutrition Kids Shakes.
The Else Vanilla flavor Plant Protein Nutritional Kids Shake has
been the fastest-growing product amongst natural retailers over the
last fifty-two weeks, with the second most popular product being
the Else Nutrition Cocoa flavor shakes. The Else Nutrition products
placed first and second ahead of all other competitors in the
category sold within the Natural Channel.
“The Infant Formula and Toddler Nutrition
category is very competitive and one where we truly bring a unique
offering. The performance of Else Nutritional Kids Shakes amongst
natural retailers is a clear endorsement that Else Nutrition’s
plant-based products for children are loved by parents,” said
Hamutal Yitzhak, CEO, and Co-Founder of Else Nutrition. “The Kids
line is one of our new product offerings launched after our
successful Toddler range, and it’s incredibly rewarding to see that
parents value it as part of their children’s daily routines for
clean, minimally processed nutrition.”
The Infant Formula and Toddler Drink category is
one of the fastest-growing categories in the Natural Channel, with
plant-based brands leading the growth. Else Nutrition Kids Shakes
have consistently outperformed other plant-based products in the
category showing that natural customers love the product.
For more information, visit: www.elsenutrition.com or follow
Else Nutrition on LinkedIn
About Else Nutrition Holdings
Inc.
Else Nutrition Holdings Inc. is a food and
nutrition company in the international expansion stage focused on
developing innovative, clean, and plant-based food and nutrition
products for infants, toddlers, children, and adults. Its
revolutionary, plant-based, non-soy formula is a clean-ingredient
alternative to dairy-based formula. Else Nutrition (formerly INDI)
won the "2017 Best Health and Diet Solutions" award at Milan's
Global Food Innovation Summit. The holding company, Else Nutrition
Holdings Inc., is a publicly-traded company, listed on TSX Venture
Exchange under the trading symbol BABY and is quoted on the OTCQX
board in the US under the trading symbol BABYF and the Frankfurt
Exchange under the symbol 0YL. Since launching its Plant-Based
Complete Nutrition for Toddlers, made of whole foods, almonds,
buckwheat, and tapioca, the brand has received thousands of
powerful testimonials and reviews from parents and gained national
retailer support from Sprouts Farmers Market, and achieved rapid
sales growth. Else became the #1 Best Seller on Amazon in the Fall
of 2020 in the New Baby & Toddler Formula Category. It recently
won the 'Best Dairy Alternative' Award 2021 at World Plant-Based
Expo and was a Nexty Award Finalist at Expo West 2022 in the
Plant-Based lifestyle category.
Investor Relations Contact:
RBMG – RB Milestone Group LLCTrevor Brucato, Managing DirectorE:
Baby@rbmilestone.comwww.rbmilestone.com
Lytham Partners, LLC Mr. Ben Shamsian New York | PhoenixE:
shamsian@lythampartners.comP: 646-829-9701
TSX Venture Exchange
Neither the TSX Venture Exchange nor its
regulation services provider (as that term is defined in the
policies of the TSX Venture Exchange) accept responsibility for the
adequacy or accuracy of this release.
Caution Regarding Forward-Looking
Statements
This press release contains statements that may
constitute "forward-looking statements" within the meaning of
applicable securities legislation. Forward-looking statements are
typically identified by words such as "will" or similar
expressions. Forward-looking statements in this press release
include statements with respect to the anticipated dates for filing
the company's financial disclosure documents. Such forward-looking
statements reflect current estimates, beliefs, and assumptions,
which are based on management's perception of current conditions
and expected future developments, as well as other factors
management believes are appropriate in the circumstances. No
assurance can be given that the foregoing will prove to be correct.
Forward-looking statements made in this press release assume, among
others, the expectation that there will be no interruptions or
supply chain failures as a result of COVID-19 and that the
manufacturing, broker, and supply logistic agreement with the
company does not terminate. Actual results may differ from the
estimates, beliefs, and assumptions expressed or implied in the
forward-looking statements. Readers are cautioned not to place
undue reliance on any forward-looking statements, which reflect
management's expectations only as of the date of this press
release. The company disclaims any obligation to update or revise
any forward-looking statements, whether as a result of new
information, future events, or otherwise, except as required by
law.
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/ab05a60b-2cfb-4488-b6b8-9360421e0052
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