Toys inspired by Boat Rocker's hit preschool animated series
available at over 80 stores nationwide
TORONTO, Dec. 9, 2021 /CNW/ - Boat Rocker, an independent,
integrated global entertainment company, today announced that toys
inspired by its hit preschool animated series 'Dino Ranch' are now
available at Toys"R"Us stores across Canada and online. The toys, from official
partner Jazwares, include playsets and character sets, and range in
price from $6.99 to $59.99. All are recommended for ages 3+.
"We're delighted to see Jazwares innovative toy line launch in
Toys"R"Us stores across Canada
just in time for the holidays," said Jon
Rutherford, President, Boat Rocker Studios, Kids &
Family and Rights. "Kids will be able to build out their very
own 'Dino Ranch' world with an exciting range of products
that offer great play value and bring the onscreen characters to
life in your home."
The eight 'Dino Ranch' SKUs at Toys"R"Us are:
- Dino-Mites Blind Figures
- Two Pack Character Set
- Dino Action Pack (Stegosaurus, Ankylosaurus, Triceratops,
Brontosaurus)
- Deluxe Dino Pack (Biscuit and
Angus)
- Feature Adventure Vehicles
- Mini Plush
- Clubhouse Playset
- Hatchery Playset
'Dino Ranch' is the ultimate playground – a working farm under
the big skies of ranch country - and home to the tight-knit Cassidy
family: Ma (Jane), Pa (Bo) and their three adopted kids, Jon, Min
and Miguel. But this isn't an ordinary ranch. The Cassidy
family is in charge of rounding up, riding and caring for a lively
herd of racing, roaring dinosaurs who are also their best
friends.
Boat Rocker has developed a broad licensing program for 'Dino
Ranch'. In addition to toys from Jazwares, the company is also
working with global master publishing partner, Scholastic, to
design and produce a wide range of 'Dino Ranch' readers, sticker
story books, novelty, activity books, and audio books. Further
licensees have been secured in the U.S. for apparel, puzzles &
games, bedding & bath, watches, Halloween costumes and costume
characters, with more categories soon to be announced.
'Dino Ranch' is created by Matt
Fernandes (of Industrial Brothers) and produced by
Industrial Brothers and Boat Rocker Studios, in association with
CBC Kids and Radio-Canada. The show is distributed to over 150
countries around the world, including on Disney Junior and Disney+
in the U.S., and continues to perform as a top
preschool show. Boat Rocker Studios manages global
franchise development, including content distribution and consumer
products. Animation services are provided by Boat
Rocker's Jam Filled Entertainment. A second season of 'Dino
Ranch' has been ordered by Disney and production is
underway.
About Boat Rocker
Boat Rocker (TSX: BRMI) is the home
for creative visionaries. An independent, integrated global
entertainment company, Boat Rocker's purpose is to tell
stories and build iconic brands across all genres and mediums. With
offices around the world, Boat Rocker's creative and commercial
capabilities include Scripted, Unscripted, and Kids & Family
television production, distribution, brand & franchise
management, a world-class animation studio, and talent management
through Untitled Entertainment. A selection of Boat Rocker's
projects include: Invasion (Apple TV+), American Rust
(Showtime), Orphan Black (BBC AMERICA, CTV Sci-Fi Channel),
Dear… (Apple TV+), Billie Eilish: The World's a Little
Blurry (Apple TV+), The Next Step (BBC, Family Channel,
CBC), Daniel Spellbound (Netflix), and Dino Ranch (Disney+, Disney Junior, CBC).
For more information, please visit www.boatrocker.com.
SOURCE Boat Rocker Media Inc.
