Intertainment's Portfolio Investment Cap That Revolutionizes Online Merchandising Experiences
28 March 2014 - 12:00AM
Marketwired
Intertainment's Portfolio Investment Cap That Revolutionizes Online
Merchandising Experiences
TORONTO, CANADA and LOS ANGELES, CALIFORNIA--(Marketwired - Mar
27, 2014) - Intertainment Media Inc. ("Intertainment Media" or
"Company") (TSX-VENTURE:INT)(OTCQX:ITMTF)(FRANKFURT:I4T) is pleased
to announce that its portfolio investment company, Cap That,
continues to revolutionize the online merchandising and eCommerce
experience for fans in the entertainment and sport sectors by
introducing a dynamic platform that weaves together traditional
merchandising with unprecedented product customization tools and
print on demand capabilities.
Fans can purchase predesigned merchandise or they can make their
own custom products using still images from video, photos, and
graphics. The design and customization options are limitless as
fans have the ability to create alongside the artist. Adding an
extra layer to this experience is the ability for fans to post
their creations in a "Fan Showroom" for other fans to purchase,
share or further customize.
As the music, sports and entertainment industries continue to
evolve, sales of branded merchandise is a key success parameter for
artists, record labels and studios as merchandise is a growing part
of the annual revenue program. Cap That's unique abilities are on
trend with market dynamics and bring brands and users closer
together.
For artists, music labels, entertainment companies and sports
brands, Cap That increase the efficiencies and product design
capabilities by utlizing "just in time" methodologies of custom
branded merchandise, minimizing costly inventory requirements and
maximizing profit margins. Inventory control is no longer an issue,
nor is leftover stock as Cap That allows the fan to be the designer
and all merchandise is produced on demand within 24 hours. Cap That
has effectively streamlining the entire design, development and
sales channel, thus reducing costs across the board for businesses
and consumers alike.
"Cap That is changing the way branded artist and studio
merchandise can be designed, produced and sold. It's rewarding to
know that we are empowering fans to do more while delivering
improved efficiencies and increased revenues for our partners,"
says David Hibbard, CEO of Cap That.
Cap That has recently launched an online merchandising website
for the block buster Disney film, "The Muppets Most Wanted"
(www.capmuppets.com) and has created artist sites for stars such as
Demi Lovato (www.capdemi.com), Lucy Hale (www.caplucy.com), August
Alsina (www.capaugustalsina.com), Robin Thicke (www.capthicke.com)
and Mac Miller (www.capmacmiller.com).
Cap That has a number of new projects underway in the
entertainment and sports categories and will be announcing
additional partnerships in the near future.
Cap That is also working with Intertainment's portfolio company,
Yappn Corp. (OTCQB:YPPN), to introduce and develop multi-lingual
opportunities for eCommerce and social programming for their brand
clients.
About Active ImageNation Inc. - Cap That - www.capthat.com
Active Image Nation Inc., operating as Cap That, is the world's
most powerful product personalization platform for custom
merchandising and eCommerce. Cap That is the next generation,
dynamic merchandising platform that is changing the way the world
sells, creates and buys personalized and licensed products. For
more information, please visit www.capthat.com.
About Intertainment - www.intertainmentmedia.com
Intertainment is one of Canada's leading technology incubators
and is focused on developing, nurturing and investing in both North
American and global technologies and companies that provide
technology solutions for brands and consumers alike. Intertainment
also owns and operates a number of key properties and has
investments in leading edge technologies and social media
platforms, including Magnum, Ortsbo, CapThat, theAudience,
Lexifone, Shiny Ads and Yappn Corp (www.yappn.com). For more
information on Intertainment and its properties, please visit
www.intertainmentmedia.com.
Intertainment is headquartered in the Toronto, Canada region,
with offices in New York, Los Angeles and San Mateo, CA and is
listed on the TSX Venture Exchange under the symbol "INT"
(TSXV:INT) and in the US on the OTCQX Market under the symbol
"ITMTF". Intertainment is also traded in Europe on the Open Market
(Regulated Unofficial Market) Frankfurt Exchange under the symbol
"I4T".
This news release contains certain "forward-looking
information" within the meaning of such statements under applicable
securities law, including statements relating to the
expected use of proceeds of the Offering.
Forward-looking information is frequently characterized by
words such as "plan", "expect", "project", "intend", "believe",
"anticipate", "estimate", "may", "will", "potential", "proposed"
and other similar words, or statements that certain events or
conditions "may" or "will" occur. These statements are only
predictions. Forward-looking information is based on the opinions
and estimates of management at the date the statements are made,
and are subject to a variety of risks and uncertainties and other
factors that could cause actual events or results to differ
materially from those projected in the forward-looking statements.
Actual timelines associated may vary from those anticipated in this
news release and such variations may be material. Actual results
could differ materially because of factors discussed in the
management discussion and analysis section of our interim and most
recent annual financial statements or other reports and filings
with the TSX Venture Exchange and applicable Canadian securities
regulators. The Company undertakes no obligation to update
forward-looking statements if circumstances or management's
estimates or opinions should change, unless required by law. The
reader is cautioned not to place undue reliance on this
forward-looking information.
Neither the TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
Intertainment Media Inc.David
LucatchCEOinfo@intertainmentmedia.comwww.intertainmentmedia.com
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