Honored with consumer's pick
SCOTTSDALE, AZ, Aug. 29, 2014 /PRNewswire/ - The 2014 Spirits
International Prestige (SIP) Awards has honored Arizona-based company, NOHO Inc. (OTCQB: DRNK)
with a Gold Award in the Hangover/Energy Drink category for their
product, NOHO Gold. The SIP Awards stands apart as the only
international spirits competition that is judged by consumers in a
blind tasting test.
This year's 6th annual SIP competition was held at
the luxurious St. Regis Monarch Beach Resort in Dana Point California, where 100 qualified
judges evaluated over 400 beverages from around the world in over
25 categories. The prestigious SIP Awards brings superior quality
and fine spirits to consumers and gives brands an opportunity to
distinguish themselves and grow based on consumer taste and
recognition.
"I am ecstatic and tremendously humbled to win SIP's Gold award
this year," says Jay Grdina, CEO of
NOHO Inc. "To have the consumers choose our NOHO Gold product is a
great honor and shows that we are doing something right."
NOHO is in a category of its own. Its rapid growth within the
marketplace can be attributed to the vast consumer demand for its
popular 2 oz. shot "The Hangover Defense," as well as its newest
product offering, NOHO Gold, a healthy premium mixer that is
lighting up the nightclub, bar and restaurant scene at an
incredible rate.
Packed with key nutrients and vitamins, and containing no
sugar, no caffeine or other stimulants, NOHO is now the #1
selling hangover prevention beverage on the market. NOHO's
products appeal to individuals with socially active and physically
fit lifestyles by helping to protect one's body from the adverse
effects of alcohol consumption.
NOHO has been growing rapidly this past year. After becoming a
public company in 2013, they announced a national distribution deal
with the U.S.' leading distributor Southern Wine & Spirits.
NOHO then announced a partnership with all Light Group properties
throughout Las Vegas and
Miami, as well as all Opium Group
properties in Miami.
In April, NOHO partnered with Early Light Industrial and Dr.
Francis Choi, noted by Forbes as one
of "Hong Kong's 50 Richest" and
self-made billionaire, forming NOHO Asia. And in August, NOHO
products will be available across Spain, including Balearic Island, Canary
Island and Andorra. Distribution
is expanding every month both nationally and internationally.
About NOHO – Premium and Functional Lifestyle
Beverage
NOHO "The Hangover Defense" 2 oz. shot and NOHO
"Premium Lifestyle Beverage" Gold 8.4 oz. can, are category leaders
and changing how consumers support their active and social
lifestyles. The NOHO 2 oz. shot is the #1 selling hangover
prevention shot on the market that helps you love your body by
protecting it from the adverse effects of alcohol. NOHO comes in
the form of a two shot combination, one shot to be taken prior to
your first alcoholic beverage and one after your last, and is
packed with essential nutrients and vitamins, and NO energy
components making it just as healthy as it is reliable.
For additional information on NOHO please visit
www.nohodrink.com and follow NOHO on twitter at
www.twitter.com/nohodrink.
Press Contact: Sabrina
Levine
Channel V Media
212.680.0179
sabrina@channelvmedia.com
SOURCE NOHO, Inc.
