ORLANDO, Fla., Dec. 21, 2021 /PRNewswire/ -- accesso
Technology Group plc (AIM: ACSO), the premier technology
solutions provider for attractions and venues worldwide, has signed
a three-year agreement with Alabama-based OWA Parks & Resort to
provide its accesso Passport® eCommerce
ticketing suite and accesso
SiriuswareSM point-of-sale ticketing system,
empowering the operator to enhance its current ticketing operations
and prepare for the opening of its new, state-of-the-art indoor
water park in 2022.
The award-winning and fully hosted accesso
Passport eCommerce ticketing suite equips operators to
deliver an exceptional eCommerce experience for guests on any
device. The solution is designed to minimize cart abandonment while
maximizing conversions through revenue-driving up-sell and
cross-sell prompts, allowing operators to effectively anticipate
guests' needs while boosting their own bottom line. The accesso
Siriusware point-of-sale solution empowers operators to bring
on-site ticketing together with membership, retail, food &
beverage, rental support and more into a single system, delivering
unified data to drive holistic business management while lowering
cost of ownership.
"Our team is excited to join forces with Accesso to offer new
and enhanced ticketing options for our valued guests," said
Kristin Hellmich, Director of
Marketing & Public Relations at OWA Parks & Resort.
"Leveraging innovative technology is key to building brand loyalty,
and partnerships like this help us maintain our reputation as the
region's leading entertainment attraction."
OWA Parks & Resort is a 520-acre, family-fun destination on
North America's Gulf Coast located
in Foley, Alabama. OWA Parks &
Resort was created to deliver a family-friendly retail, dining and
entertainment experience for residents and visitors alike. Named
Attraction of the Year in 2018 by the Alabama Tourism Department,
OWA Parks & Resort's gated amusement park features more than 22
thrilling attractions, including vibrant roller coasters and
competitive games. Through its pedestrian-only Southern
streetscapes, Downtown OWA, guests can enjoy an array of unique
stores and restaurants, as well as live performances nightly. The
name OWA, pronounced like "oh-wah," means "big water" in the
language of Muscogee (Creek), a local Native American tribe who
owns and operates the resort. A tribute to this name, OWA Parks
& Resort's new indoor waterpark – set to open its doors in 2022
– will soon invite guests to soak in the beach experience
year-round.
"We are pleased to have partnered with OWA Parks & Resort
and look forward to playing an integral role in the memorable
experience the destination provides its guests," said Steve Brown, accesso CEO. "A unique
operator like OWA Parks & Resort, with such multifaceted
offerings, requires technology designed to heighten visitor
engagement and simplify operations, and we're honored to support
that through our award-winning solutions."
About accesso Technology Group, plc
At accesso, we believe technology has the power to
redefine the guest experience. Our patented and award-winning
solutions drive increased revenue for attractions operators while
improving the guest experience. Currently serving over 1,000 venues
in 30 countries around the globe, accesso's solutions
help our clients streamline operations, generate increased
revenues, improve guest satisfaction and harness the power of data
to educate business and marketing decisions.
accesso invests heavily in research and development
because our industries demand it, our clients benefit from it and
it makes a positive impact on the guest experience.
Our commitment to improving the guest experience and helping our
clients increase revenue is the core of our business. Our
technology solutions allow venues to increase the volume and range
of on- and off-site spending, and to drive increased
transaction-based revenue through cutting-edge ticketing,
point-of-sale, virtual queuing, distribution and experience
management software.
Many of our team members come from backgrounds working within
the attractions and cultural industry. In this way, we are
experienced operators who run a technology company serving
attractions operators, versus a technology company that happens to
serve the market. Our staff understands the day-to-day operations
of managing complex venues and the challenges this creates, and
together we strive to provide our clients and their guests with
technology that empowers them to do more and enjoy more. From our
agile development team to our dedicated client service specialists,
every team member knows that their passion, integrity, commitment,
teamwork and innovation are what drive our success.
accesso is a public company, listed on AIM: a market
operated by the London Stock Exchange. For more information, visit
www.accesso.com. Follow accesso on Twitter, LinkedIn and
Facebook.
About OWA Parks & Resort
OWA [oh-wah] has become known as a world-class entertainment
destination owned and operated by the Poarch Band of Creek Indians.
The name OWA, which translates to "big water" in the Muscogee Creek
language, was inspired by the 14-acre lake at the center of this
unique development. OWA has the feel of a small Southern town that
evolved through time with distinct districts, such as Downtown OWA
and The Park at OWA, its amusement park. Check VisitOWA.com for
full details and the latest events.
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SOURCE accesso Technology Group plc