Be Heard Group PLC Contract win with Addison Lee
18 October 2017 - 5:00PM
RNS Non-Regulatory
TIDMBHRD
Be Heard Group PLC
18 October 2017
Be Heard Group plc
('The Group' or 'Be Heard')
agenda21 appointed lead digital agency by Addison Lee
18 October 2017
Be Heard Group plc (AIM: BHRD), the digital marketing services
group, is pleased to announce that it has been selected by Addison
Lee to help drive the business' expansion in the UK. Be Heard's
digital media and analytics agency agenda21 has been appointed lead
digital marketing agency, effective immediately.
agenda21 guides brands through the complex competitor landscape
to figure out where digital marketing can give them a competitive
advantage on their journey. Their services help a range of clients
discover what could be simply more effective through smarter use of
complex data, search and digital media using rigorously and
market-leading methodical forensic analysis technology.
Addison Lee is one of the world's largest managed car
operations, providing a premium service through its' fleet of 5,000
vehicles. The company counts 80 percent of the FTSE 100 Index as
customers, provides up to 30,000 rides a day in London alone, and
is investing in new business, technology and fleet as it looks to
grow both in the UK and internationally.
Rav Seehra, Digital Marketing Lead at Addison Lee, said:
"agenda21 Digital demonstrated lots of passion and expertise
throughout the pitch process. We were impressed by their approach
to bringing together data, technology and advertising in an
increasingly complex digital environment, and by their enthusiasm
for Addison Lee's expansion plans."
Pete Robins, Co-founder of agenda21 Digital, said:
"We are delighted to have won Addison Lee. Their clear ambition
and understanding of the role of media, data and technology makes
them the ideal client for agenda21."
Peter Scott, Executive Chairman of Be Heard, said:
"I am delighted that a global leader like Addison Lee has chosen
us to lead its digital marketing activity. This confirms our view
that Corporates require agile and fast-moving digital specialists
to help them connect with today's customers."
-ENDS-
About Be Heard Group plc
Be Heard Group plc (AIM:BHRD) is a digital marketing services
group helping clients solve the challenges they face in the
connected world. To achieve this, we acquire and connect
exceptionally-talented companies, providing management experience,
access to deeper resources and a strong platform for growth.
Our four partner companies today are:
agenda21 Digital Limited ('agenda21'), a digital media and
analytics agency, which became a partner on admission in November
2015 www.agenda21digital.com
MMT Limited ('MMT Digital'), a user experience ("UX"), design
and build agency, which became a partner in May 2016
www.mmtdigital.co.uk
Kameleon Worldwide Limited ('Kameleon'), a content marketing
agency, which became a partner in December 2016
www.kameleon.co.uk
Freemavens Limited ('Freemavens'), a data-driven analytics and
insight consultancy, which became a partner in February 2017
www.freemavens.com
www.beheardgroup.com
@Be_Heard_Group
This information is provided by RNS
The company news service from the London Stock Exchange
END
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October 18, 2017 02:00 ET (06:00 GMT)
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