Brand offers complete head-to-toe wading
collection for all anglers in Spring 2023
POULSBO, Wash., May 19, 2022 /PRNewswire/ -- Grundéns, producer
of the world's leading fishing apparel and footwear, today
announces the debut of its innovative wading collection, engineered
with GORE-TEX® for the most durably waterproof, breathable,
and comfortable wading collection on the market. The line will be
available in the Spring of 2023 at both Grundéns retail partners
and at Grundéns.com.
From pro guides who spend 300+ days on the water, to the
ever-hopeful salmon and steelhead anglers, trout fanatics, and surf
casters looking for the longest lasting, best performing, hardest
working gear, the new Grundéns wading collection takes it to new
levels. Design engineered with GORE-TEX® fabrics and a modern
suspension system, the waders give anglers unparalleled freedom of
movement both in and out the water, while the new wading boots
provide both Vibram® and felt options.
"With nearly 100 years of know how designing and manufacturing
products that keep anglers protected from the harshest conditions
imaginable, combined with some very passionate fly anglers, we
offer our initial wading collection with some of the most
innovative thinking in waders," says Dave
Mellon, Grundéns CEO. "In partnership with GORE-TEX®, we've
designed our waders and wading boots to be the strongest, most
comfortable, and trustworthy wading products available. This is the
beginning of a multi-year extension bringing fly fishing into our
complete fishing line, further strengthening our We Are Fishing
brand positioning."
The Grundéns waders utilize GORE-TEX PRO® 4L and 3L for the
most durably waterproof, breathable, and rugged protection from the
elements. Articulated leg patterning removes seams from critical
wear zones, anatomically shaped booties constructed from thermal
heat retention neoprene technology, and an innovative fused and
contoured suspender system provide all day comfort while casting
and stepping down through runs. The brushed fleece lined handwarmer
pocket and large storage pockets allow anglers to keep essential
items close at hand. Available options include a men's zippered
stocking foot and stocking foot wader, and a women's stocking foot
wader.
The wading collection is rounded out by a full complement of
men's and women's wading boots, available in both
Vibram® rubber and felt outsole options.
ABOUT GRUNDÉNS:
It began nearly 100 years ago on the west coast of
Sweden, in the small fishing
village of Grundsund when Carl A. Grundén began producing
waterproof oil skins to protect North Sea fishermen from the
hostile weather that often accompanied their jobs. Today, some
things have changed but Grundéns commitment to supplying and
supporting commercial fishermen, sport fishing enthusiasts and bass
anglers remains. The brand offers the most versatile lineup of
fishing outerwear, sun protection, footwear, and accessories
available. Guided by "We Are Fishing," the brand operates globally
from Poulsbo, Washington and
Boras, Sweden. Learn more at
Grundéns.com