By Suryatapa Bhattacharya, River Davis and Kosaku Narioka 

This article is being republished as part of our daily reproduction of WSJ.com articles that also appeared in the U.S. print edition of The Wall Street Journal (April 18, 2019).

TOKYO -- When U.S.-based hedge-fund partner Robert Hale becomes an Olympus Corp. director in June, it will mark a milestone in Japan's opening up to activist investors.

Tokyo market participants say they believe it is the first time a major Japanese company is bringing a U.S. activist onto its board. ValueAct Capital, the San Francisco-based hedge fund where Mr. Hale is a partner, has a 5.5% Olympus stake.

Dozens of other activist campaigns are under way in Japan. One of Toshiba Corp.'s largest shareholders, New York-based King Street Capital Management which holds a 5.4% stake, is seeking to replace a majority of the company's board with its own candidates. Japanese companies in 46 instances were subjected to activist demands in 2018, more than double the figure two years earlier, according to data provider Activist Insight.

"Japan is entering a new era of shareholders becoming more vocal and willing to push out underperforming managements and replace complacent boards," says Jefferies analyst Zuhair Khan, who has been following the Japan corporate scene for a quarter-century.

One reason is the gradual impact of changes put forward by Prime Minister Shinzo Abe's government, which has tried to revitalize the economy by shaking up corporate management.

A corporate-governance code, first instituted in 2015, was strengthened last year to call for more women and non-Japanese executives on company boards. A voluntary code for institutional investors has compelled many to disclose how they voted at each company and give reasons for their votes.

And American investors have refined their game from the days when swashbuckling investors like T. Boone Pickens arrived in Tokyo with aggressive demands that led Fortress Japan to raise its drawbridges.

Today's American activists are more likely to quote Mr. Abe and start off with relatively modest suggestions like adding foreigners to the board rather than demanding a large special dividend or corporate breakup. They choose their targets more carefully, often picking troubled companies like Olympus and Toshiba where the Japanese management and institutional shareholders are open to change.

"If you are outside and you're antagonistic, we just don't find for ValueAct that approach is effective," says Allison Bennington, a partner at the San Francisco fund.

Japan still has a long way to go before it has diverse boards and an abundance of well-governed companies. Only 73 of the top 500 companies listed on the Tokyo Stock Exchange have one or more non-Japanese members on their board, according to Jefferies. Executive search firm Spencer Stuart says 3% of board members at Japanese companies are foreigners, compared with 8% in the U.S. and 25% in Germany.

Olympus has faced a long list of scandals in recent years, most notably a $1.5 billion loss-hiding scheme that was exposed by former Chief Executive Michael Woodford in 2011.

Even after the company and its former president were found guilty of violating securities laws in 2013, the problems continued. In January 2018, one of its in-house lawyers filed a lawsuit against the company, saying he faced retaliation when investigating bribery allegations in China. Olympus said it hired outside law firms to investigate those allegations and they found no direct evidence of bribery. It declined to comment on the lawsuit, which is pending.

In December, an Olympus unit agreed to pay $85 million after pleading guilty to U.S. charges that it failed to report infections linked to one of its medical devices.

Yasuo Takeuchi, who took over as CEO on April 1, said Olympus's run-ins with the law were "lucky" because "they forced us to look at our company's corporate governance."

At their annual meeting in June, shareholders are set to establish nomination, compensation and audit committees on the board. They are aimed at better separating the board's oversight role from management's execution tasks, like at most U.S. companies. That was a proposal of ValueAct, which won't only get a partner, Mr. Hale, on the board but also a former ValueAct adviser and medical-technology executive, Jim Beasley.

"We introduced Olympus to Mr. Beasley," says Ms. Bennington of ValueAct, adding that the company was open to Western board members with operational experience.

Olympus gets nearly 80% of its revenue from endoscopes and other medical technology, yet much of the century-old company's identity among consumers is tied to its camera business.

Whether to scale back or sell that business, as some analysts advocate after losses in recent years, is a delicate question that ValueAct has stayed away from publicly. Olympus replaced the CEO who had continued pursuing the camera business with Mr. Takeuchi, who says the company is going to focus on medical devices.

As part of its transition, four new foreign executives joined the company at its Tokyo headquarters in April, adding to a small number who entered Olympus earlier.

Caroline West, an American lawyer with decades of experience at health-care companies like Europe's Shire PLC and Sanofi SA, was appointed Olympus's global chief compliance officer in 2016. When taking the job, she says she asked management questions like "am I just the latest fad or are companies actually making a change?"

Three years later, she thinks it is the latter. Ms. West is introducing a global hotline for compliance and learning the consensus-building that is needed at Japanese companies.

"Don't just snap your fingers and expect to change hundreds of years of history," she says.

Write to Suryatapa Bhattacharya at Suryatapa.Bhattacharya@wsj.com and Kosaku Narioka at kosaku.narioka@wsj.com

 

(END) Dow Jones Newswires

April 18, 2019 02:47 ET (06:47 GMT)

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