NEW YORK, June 3, 2015 /PRNewswire/ -- Baby drinks
include baby juice and infant formula. Baby Juice refers to all
fruit juice based drinks designed for consumption by children under
three years old. Examples include Heinz All Ages and Gerber
Ready-To-Drink Pear Juice. Infant Formula can be defined as dried
milk product designed for infant consumption following rehydration
with water, which is designed to duplicate the nutrient content of
natural human breast milk. Examples include Hipp organic first
infant milk, Pasteur Baby Milk and Nutrica Infant Formula.
Asia Pacific baby drinks market
is expected to undergo several changes as different patterns are
expected in different baby drinks categories. Consumers mainly
prefer infant formula due to changes in lifestyle and rise in the
number of working women. Moreover, infant formula is considered the
sole source of nutrition for babies. Busy lifestyles, infant
formula as a breast milk substitute, high nutrition content, and
doctor preference towards baby drinks are expected to boost the
demand for baby drinks in the major countries of Asia Pacific including China, India,
Japan and Australia among others in the forecast period.
The demand for baby juice is declining across Asia Pacific as it is not very popular. Baby
juice has low penetration rate as it is not available everywhere.
Moreover, baby juice is also not preferred due to its high sugar
content.
Increasing varieties of products, health and wellness trends and
active promotions by baby drinks manufacturers are the drivers
contributing to the growth of the baby drinks market in
Asia Pacific. Among different
types of baby drinks, infant formula is estimated to have the most
significant growth over the forecast period, as it is the best
substitute for breast feeding and consumers are more interested to
have quick meals due to their busy life style.
The Asia Pacific Baby Drinks market by product type is segmented
into infant formula and baby juice. Baby juice market is further
sub categorized into concentrated and ready to drink. In terms of
volume market for ready to drink baby juice is comparatively larger
compared to concentrated baby juice. The market for infant formula
is comparatively larger as compared to the baby juice. Infant
formula is expected to dominate the Baby Drinks market throughout
the forecast period of 2014 to 2020.The report also provides an
understanding of volume (Kg million) and value (USD million) of
Baby Drinks. The study also provides forecast from 2014-2020 and
highlights current and future market trends. The report also
provides an understanding of distribution channel and brand shares
of baby drinks in China ,
Japan, India, Australia, South
Korea and Rest of Asia
Pacific.
By geography, the market has been segmented into China , Japan, India,
Australia, South Korea and Rest of Asia Pacific. India is expected to witness fastest growth in
the baby drinks segment during the forecasted period .High
nutrition content of baby drinks and growing preference for branded
baby drinks is mainly driving the baby drinks market as parents in
India are anxious to provide
balanced and proper nutrition for babies. In addition, change in
lifestyle and rise in the number of working mothers is also
expected to increase the demand for baby drinks. Breast milk alone
does not provide all the nutrients that a growing child needs. This
is expected to increase the demand for baby drinks as these drinks
contain all the nutrients essential for a growing child. Moreover,
the report also provides the company market share analysis of key
players and suppliers in these regions. Furthermore, the report
also covers the Baby Drinks type in China, Japan,
India, Australia, South
Korea and Rest of Asia
Pacific.
The leading players in the baby drinks market are Nestle S.A.,
Heinz Co. and Nutricia among others. Baby drinks in Asia Pacific is mainly distributed through
hypermarkets, supermarkets, pharmacies and convenience stores.
Read the full report:
http://www.reportlinker.com/p03007406-summary/view-report.html
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