Mondelēz International to Invest More than $5 Million USD in Biscuit and Baked Snacks Lab and Innovation Kitchen in Singapore
29 May 2024 - 6:05AM
Mondelēz International, Inc. (Nasdaq: MDLZ) today announced the
inauguration of its Regional Biscuit and Baked Snacks Lab and
Innovation Kitchen in Singapore, reaffirming its commitment to
innovation and product development across Southeast Asia and
Australia, New Zealand and Japan. This new facility was officially
opened today by Mr Chan Ih-Ming, Executive Vice President,
Singapore Economic Development Board.
The Lab and Innovation Kitchen will serve as a
strategic Centre of Excellence and regional hub driving creative
development and innovation in the biscuits and baked snacks
category. Backed by more than $5 million USD investment, the
facility expands on the capabilities of the company’s existing
Singapore Technical Centre, established in 2006, followed by an
expansion in 2018 to focus on innovation and product development in
the gum and candy category.
"At Mondelēz International, we are dedicated to
pushing the boundaries of food innovation and product development.
Through collaborative efforts, we aim to create a dynamic space
where creative ideas can flourish and contribute to the development
of new innovative products for our consumers,” said Deepak Iyer,
Executive Vice President & President AMEA, Mondelēz
International. “This expansion further enhances the capabilities of
our Singapore Technical Centre and reaffirms our commitment and
contribution to the country, which serves as the headquarters for
our Asia Pacific, Middle East and Africa business.”
With a focus on co-innovation, this expansion is
designed to help accelerate MDLZ’s mission to create "the right
snack, for the right moment, made the right way.” The establishment
of the Biscuit and Baked Snacks Lab and Innovation Kitchen marks a
significant step in MDLZ's commitment to mindful snacking,
including developing products that encourage portion balance and
mindful indulgence whilst exploring flavor innovation and different
product formats.
Today, the Singapore Technical Centre houses
expertise and technical capabilities in Product Development,
Packaging, Process Technology Development, Consumer Science,
Analytical Science, Ingredient Research, and Scientific and
Regulatory Affairs. Through this expansion MDLZ aims to build on
these skillsets, upskilling existing talent and evolving employee
capabilities to drive deeper consumer-driven innovation and advance
operational effectiveness.
Commenting on the inauguration of the Regional
Biscuit and Baked Snacks Lab and Innovation Kitchen, Mr Chan said:
“The expansion will capitalise on opportunities presented by the
rising Asian middle class, and a growing appetite for premium and
responsible snacking experiences. Singapore, which is at the heart
of Southeast Asia and boasts a vibrant food ecosystem, presents an
ideal location for such endeavours. We are proud to stand alongside
Mondelēz International as they embark on this new and exciting
journey to delight consumers with every bite!”
About Mondelēz
InternationalMondelēz International, Inc. (Nasdaq: MDLZ)
empowers people to snack right in over 150 countries around the
world. With 2023 net revenues of approximately $36 billion, MDLZ is
leading the future of snacking with iconic global and local brands
such as Oreo, Ritz, LU, Clif Bar and Tate's Bake Shop biscuits and
baked snacks, as well as Cadbury Dairy Milk, Milka and Toblerone
chocolate. Mondelēz International is a proud member of the Standard
and Poor’s 500, Nasdaq 100 and Dow Jones Sustainability Index.
Visit www.mondelezinternational.com or follow the company on
Twitter at www.twitter.com/MDLZ.
Media contact: |
Maninder Kaur+65 9040 6152 maninderjit.kaur@mdlz.com |
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/a08d87ab-f286-448d-9458-5dfaeecc79ba
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