Airgas Retains Acquity as Partner - Analyst Blog
11 April 2013 - 11:30PM
Zacks
Airgas, Inc. (ARG) has retained Acquity
Group (AQ) as a key partner to help it create a new online
digital customer platform. Acquity Group will provide its e-channel
expertise in the designing and implementation of new content-rich
website for Airgas.
Airgas and Acquity Group will work together to incorporate web and
e-commerce software platforms. Reconstruction of the website will
help the customers of Airgas to track orders, place, research order
history, and receive and pay invoices. The integration will provide
comprehensive online information about the products and services of
the company.
The new site includes tools which will manage the gases and
hardgoods supply chain. It will also enable customers to interact
and transact with Airgas at any time and across all channels,
including mobile and social interactions. Airgas is in line with
its commitment to offer best e-business services in the industry to
its clients.
Acquity Group, one of the leading digital marketing companies, will
assist Airgas to execute this strategy through its transformational
digital services. The website facilitating process improvements,
production efficiencies and safety will boost the performance and
help Airgas in achieving the goals.
Radnor, Pa.-based Airgas, through its subsidiaries, distributes
industrial, medical and specialty gases as a well as hardgoods in
the U.S. The company also markets its products and services through
e-business, catalog and telesales channels.
Airgas is focusing on implementing SAP across its distribution
channel and currently about 70% of the businesses are running on
SAP. The company remains confident that SAP implementation will
enable it to realize its full economic benefits and help it serve
its customers better.
Airgas currently retains a Zacks Rank #3 (Hold).
Olin Corp. (OLN) and Axiall
Corporation (AXLL) also belong to the diversified chemical
industry. While Olin holds a Zacks Rank #1 (Strong Buy), Axiall
carries a Zacks Rank #2 (Buy).
ACQUITY GRP-ADR (AQ): Free Stock Analysis Report
AIRGAS INC (ARG): Free Stock Analysis Report
AXIALL CORP (AXLL): Free Stock Analysis Report
OLIN CORP (OLN): Free Stock Analysis Report
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