Kowabunga!�, the leading provider of interactive performance-based advertising networks and technology platforms, today announced it has retained Chicago-based PReturn Inc. to execute a multifaceted public relations campaign designed to raise the profile of Kowabunga!�s Network division to companies within the interactive marketing industry. Kowabunga!�s Network division offers advertisers and publishers many cost per action (CPA) and cost per click (CPC) performance-based revenue generating products and services through its suite of high profile brands, which includes the ValidClick AdExchangeTM, PrimaryAds� and MyAPTM . �Kowabunga! continues to generate strong growth from its network division while implementing the divestiture of other businesses not core to our mission,� said Stan Antonuk, Chief Executive Officer for Kowabunga!. �With this renewed corporate focus and several innovative product enhancements set for launch through the remainder of the year, the timing is ripe to ramp up our public relations efforts. PReturn is a good fit for us because they specialize in the interactive marketing industry and work with a roster of respected industry leaders.� PReturn will assist Kowabunga! in designing and executing a proactive media relations program to increase the consistency and frequency of the company�s corporate communications. The effort aims to boost industry awareness of Kowabunga!�s existing suite of CPA and CPC performance and technology solutions, highlight the many successful customer and partner relationships already in place at Kowabunga!, and set the stage for additional product upgrades planned for 2008. �Kowabunga! has an impressive roster of successful businesses operating under its corporate umbrella that currently serve a wide range of tier one advertisers, publishers and other partners in the online marketing industry,� said PReturn Founder Kraig Smith. �We expect the planned rollouts, renewed corporate focus and substantial industry demand for solutions that deliver measurable return on investment will resonate well in a dynamic industry where media interest in uncovering the next wave of progress is high.� About Kowabunga! Inc. Think Partnership Inc. is now doing business under the name "Kowabunga! Inc." and will seek formal shareholder approval to change its legal name to Kowabunga! Inc. later in 2008. Kowabunga Marketing Inc. will continue as a subsidiary, operating its affiliate network and related products. Kowabunga! Inc. is the leading provider of interactive performance-based advertising networks and technology platforms. Kowabunga! provides a comprehensive and integrated set of scalable and cost-effective marketing solutions for both advertisers and publishers. These solutions increase customer retention and revenues through a diverse set of related marketing channels, including affiliate marketing, click-fraud-protected pay-per-click advertising, lead generation, interactive direct marketing, integrated offline advertising, campaign management, public relations, and branding. Kowabunga! also operates several direct-to-consumer services including online dating, online education, and home business opportunities. High-profile brands include ValidClick AdExchange�, MyAP�, PrimaryAds�, BabyToBee�, Second Bite� and MSA. For more information, visit www.kowabunga.com. Forward Looking Statements Statements made in this press release that express the company's or management's intentions, plans, beliefs, expectations or predictions of future events, are forward-looking statements. Those statements are based on many assumptions and are subject to many known and unknown risks, uncertainties and other factors that could cause the company's actual activities, results or performance to differ materially from those anticipated or projected in such forward-looking statements. For a discussion of these risks, see the company's report, as filed with the Securities and Exchange Commission on Form 10-K, filed March 31, 2008, under the section headed "Risk Factors." The company cannot guarantee future financial results, levels of activity, performance or achievements, and investors should not place undue reliance on the company's forward-looking statements.
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