The Bojangles'® Cinnamon Biscuit is Back!
18 November 2016 - 12:00AM
Business Wire
(NASDAQ: BOJA) – Okay Bojangles’ fans, we heard you.
You’ve been contacting us about this biscuit for years, and we are
happy to inform you that the one-of-a-kind Bojangles’ Cinnamon
Biscuit is back!
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Baked to a golden brown and covered in
sweet icing, this tasty cinnamon sweet-treat pairs perfectly with
our signature Bo'Town Roasters™ coffee blend. (Photo:
Bojangles')
Beginning Monday, November 21, at the request of our fans, the
infamous Bojangles’ Cinnamon Biscuit has returned to participating
restaurants as a permanent menu item. For those who are
recent Bojangles’ followers, we don’t mind telling you, this
biscuit is AMAZING! You don’t have to take our word for it, just
ask any long-time Bojangles’ fan, they are the primary reason the
#CinnamonBiscuitIsBack.
“The Bojangles’ Cinnamon Biscuit brings together the sensational
aroma and flavor of the best cinnamon, with the freshness of our
delicious made from scratch hot buttermilk biscuits and the result
is simply wonderful,” said Mike Bearss, Senior Vice President of
Research and Development for Bojangles’. “Baked to a golden brown
and covered in sweet icing, this tasty cinnamon sweet-treat pairs
perfectly with our signature Bo’Town Roasters™ coffee blend.”
Bojangles’ biscuits are made from scratch with the freshest
ingredients every 20 minutes by specially trained Master Biscuit
Makers. Like all our breakfast menu items, the Cinnamon Biscuit
will be available at participating restaurants all day, every
day.
“There is nothing in the marketplace quite like the Bojangles’
Cinnamon Biscuit and our fan base is constantly reminding us of
that, including how much they wanted it available as a permanent
menu item,” said Bojangles’ Senior Vice President of Marketing,
Randy Poindexter. “Well, Cinnamon Biscuit is back and we’ve decided
to make it a permanent menu item because so many fans have asked
for it. While the Cinnamon Biscuit already has a huge following, we
believe these amazing sweet treats are also the perfect complement
to many of the existing favorites on our menu.”
The Bojangles’ Cinnamon Biscuit is only available at
participating restaurants and price may vary by location.
About Bojangles’, Inc.
Bojangles', Inc. is a highly differentiated and growing
restaurant operator and franchisor dedicated to serving customers
high-quality, craveable food made from our Southern recipes.
Founded in 1977 in Charlotte, N.C., Bojangles' serves menu items
such as delicious, famous chicken, made-from-scratch buttermilk
biscuits, flavorful fixin's and Legendary Iced Tea®. At September
25, 2016, Bojangles' had 699 system-wide restaurants, of which 301
were company-operated and 398 were franchised restaurants,
primarily located in the Southeastern United States. For more
information, visit www.bojangles.com or follow Bojangles' on
Facebook and Twitter.
Forward-Looking Statements
This press release contains forward-looking statements. All
statements other than statements of historical fact included in
this press release are forward-looking statements. These statements
are not guarantees of future performance and involve a number of
known and unknown risks, assumptions, trends, uncertainties and
factors that are beyond our control. Should one or more of these
risks or uncertainties materialize or should underlying assumptions
prove incorrect, actual results may vary materially from those
anticipated, estimated or projected. We undertake no obligations to
update or revise publicly any forward-looking statements, whether
as a result of new information, future events or otherwise than as
required under the federal securities laws.
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Bojangles’, Inc.Brian K. Little,
704-519-2118blittle@bojangles.com
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