PHOENIX, March 4, 2013 /PRNewswire/ -- Boulder Canyon Natural Foods®, a leading natural snack food manufacturer and member of the Inventure Foods, Inc. (Nasdaq:SNAK) family of specialty food brands, is proud to announce that it has successfully enrolled its kettle-cooked potato chips in the Non-GMO Project. The Non-GMO Project Product Verification process and seal assures consumers that a product is free of genetically modified organisms (GMO's), including plants or animals that have been grown or raised using gene splicing techniques of biotechnology.

(Photo: http://photos.prnewswire.com/prnh/20130304/DE70470 )

The Boulder Canyon (www.bouldercanyonfoods.com) flavors that are Non-GMO Project Verified include; Totally Natural, Totally Natural Canyon Cut, Olive Oil, 40% Reduced Fat, 60% Reduced Sodium, Sea Salt & Cracked Pepper and Hickory Barbeque. All packages will include the Non-GMO Project Verified seal beginning in June of this year. 

In addition to meeting Non-GMO standards, all Boulder Canyon kettle-cooked chips are gluten-free, and feature no trans fats and zero cholesterol.

"The Non-GMO Project verification process is rigorous, but we believe it is vitally important to our customers and Boulder Canyon," said Tim Bateman, vice president of Boulder Canyon.

Berkeley, Calif.-based Non-GMO Project (www.nongmoproject.org) provides food manufacturers, retailers, farmers, and suppliers with procedures and best practices for minimizing the presence of GMO ingredients. The organization's Product Verification Program (PVP) is a comprehensive process designed to assess compliance with the Non-GMO Project Standard, which includes traceability, segregation, and routine testing at critical control points.

Since 1994, Boulder Canyon Natural Foods has been delivering premium kettle-cooked potato chips that feature all natural ingredients cooked in better-for-you sunflower or safflower oils. In addition to kettle-cooked chips, Boulder Canyon offers Vegetable Crisps, Hummus Chips and Rice & Adzuki Bean Chips as part of a product line that consists of more than 20 unique all-natural snacks.

Boulder Canyon™ Natural Foods is a member of the Inventure Foods (Nasdaq:SNAK) family of Intensely Different™ specialty brands.  The Company's better-for-you and indulgent food brands include Boulder Canyon Natural Foods®, Jamba®, Seattle's Best Coffee™, Rader Farms®, T.G.I. Friday's®, Nathan's Famous®, Vidalia Brands™, Poore Brothers®, Tato Skins® and Bob's Texas Style®. For further information about Inventure Foods' specialty snack brands, visit www.inventurefoods.com.

The Non-GMO Project is a non-profit collaborative committed to preserving and building sources of non-GMO products, educating consumers, and providing verified non-GMO choices. The organization believes everyone deserves an informed choice about whether or not to consume genetically modified organisms.


SOURCE Inventure Foods, Inc.

Copyright 2013 PR Newswire

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