Activision Publishing's Cabela's Outdoor Adventures Available Now in North America
09 September 2009 - 10:30PM
PR Newswire (US)
Hunting and Fishing Seasons are Officially Open SANTA MONICA,
Calif., Sept. 9 /PRNewswire-FirstCall/ -- Activision Publishing,
Inc. (NASDAQ:ATVI) announced today that Cabela's Outdoor Adventures
is available now for the Xbox 360 video game and entertainment
system from Microsoft, PlayStation 2 and PLAYSTATION 3 computer
entertainment systems, and Wii(TM). The PC version ships October
13. The game lets sportsmen tackle the great outdoors in a
simulation-style, seamlessly integrated sporting experience which
includes big game hunting, freshwater fishing and bird hunting.
Cabela's Outdoor Adventures boasts an unprecedented level of
variety featuring North America's top outdoor destinations with
over 50 hunting and fishing adventures. The game also features
incredible detail, including complex animal behaviors, lifelike
animations, realistic environments and intensive use of hunting and
fishing techniques. Players will experience moments instinctively
associated with hunting and fishing including the thrill of
stalking a big game trophy animal, squeezing the trigger, hooking a
fish and snap-shooting a flushed bird. The all new VITALS (Visually
Integrated Targeting and Lock-on System) feature allows players of
Cabela's Outdoor Adventures to lock onto their target and precisely
aim for the perfect kill-shot. Using licensed firearms and fishing
gear from the top names in the industry, sportsmen can tackle 39
species, including record breaking big game, small game, fish and
fowl. Realistic hunting tactics allow the player to master calls
and stealth, while the animals react in real-time. The
full-featured fishing simulator includes selecting equipment and
driving the boat as well as casting and hooking. Last but
definitely not least, players can use the new Trophy Creator to
design his or her own buck and then hunt it for a shot at a leading
magazine cover! "Cabela's Outdoor Adventures maintains its
authenticity while presenting these outdoor sports in an intuitive
manner that's friendly to a wide range of sportsmen and gamers
alike," said David Oxford, Activision Publishing. "We're proud to
deliver such a varied and deep gameplay experience." Cabela's
Outdoor Adventures is available for $39.99 for Xbox 360 ,
PLAYSTATION 3 computer entertainment system, and Wii(TM), and
$29.99 for PlayStation 2 computer entertainment system. The PC
version will be available for $19.99. For more information visit
http://www.activision.com/. Cabela's Cabela's Incorporated,
headquartered in Sidney, Nebraska, is a leading specialty retailer,
and the world's largest direct marketer, of hunting, fishing,
camping and related outdoor merchandise. Since the Company's
founding in 1961, Cabela's has grown to become one of the most
well-known outdoor recreation brands in the world, and has long
been recognized as the World's Foremost Outfitter. Through Cabela's
growing number of retail stores and its well-established direct
business, it offers a wide and distinctive selection of
high-quality outdoor products at competitive prices while providing
superior customer service. Cabela's also issues the Cabela's CLUB
Visa credit card, which serves as its primary customer loyalty
rewards program. Cabela's stock trades on the New York Stock
Exchange under the symbol "CAB." About Activision Publishing
Headquartered in Santa Monica, California, Activision Publishing,
Inc. is a leading worldwide developer, publisher and distributor of
interactive entertainment and leisure products. Activision
Publishing maintains operations in the U.S., Canada, the United
Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway,
Denmark, the Netherlands, Australia, Russia, Japan, South Korea,
China and the region of Taiwan. More information about Activision
and its products can be found on the company's website,
http://www.activision.com/. Cautionary Note Regarding
Forward-looking Statements: Information in this press release that
involves Activision Publishing's expectations, plans, intentions or
strategies regarding the future are forward-looking statements that
are not facts and involve a number of risks and uncertainties.
Activision Publishing generally uses words such as "outlook,"
"will," "could," "would," "might," "remains," "to be," "plans,"
"believes," "may," "expects," "intends," "anticipates," "estimate,"
future," "plan," "positioned," "potential," "project," "remain,"
"scheduled," "set to," "subject to," "upcoming" and similar
expressions to identify forward-looking statements. Factors that
could cause Activision Publishing's actual future results to differ
materially from those expressed in the forward-looking statements
set forth in this release include, but are not limited to, sales
levels of Activision Publishing's titles, shifts in consumer
spending trends, the impact of the current macroeconomic
environment, the seasonal and cyclical nature of the interactive
game market, Activision Publishing's ability to predict consumer
preferences among competing hardware platforms (including
next-generation hardware), declines in software pricing, product
returns and price protection, product delays, retail acceptance of
Activision Publishing's products, adoption rate and availability of
new hardware and related software, industry competition, rapid
changes in technology and industry standards, protection of
proprietary rights, litigation against Activision Publishing,
maintenance of relationships with key personnel, customers,
vendors, licensees, licensors and third-party developers,
counterparty risks relating to customers, licensees, licensors and
manufacturers, domestic and international economic, financial and
political conditions and policies, foreign exchange rates,
integration of recent acquisitions and the identification of
suitable future acquisition opportunities, Activision Blizzard's
success in completing the integration of the operations of
Activision Publishing and Vivendi Games in a timely manner, or at
all, and the combined company's ability to realize the anticipated
benefits and synergies of the transaction to the extent, or in the
timeframe, anticipated, and the other factors identified in the
risk factors section of Activision Blizzard's most recent annual
report on Form 10-K and any subsequent quarterly reports on Form
10-Q. The forward-looking statements in this release are based upon
information available to Activision Publishing and Activision
Blizzard as of the date of this release, and neither Activision
Publishing nor Activision Blizzard assumes any obligation to update
any such forward-looking statements. Forward-looking statements
believed to be true when made may ultimately prove to be incorrect.
These statements are not guarantees of the future performance of
Activision Publishing or Activision Blizzard and are subject to
risks, uncertainties and other factors, some of which are beyond
its control and may cause actual results to differ materially from
current expectations. 2009 Activision Publishing, Inc. Activision
is a registered trademark of Activision Publishing, Inc.
"PlayStation", "PLAYSTATION" and "PS" Family logo are registered
trademarks of Sony Computer Entertainment Inc. 2008 Microsoft
Corporation. Microsoft, Xbox, Xbox 360, Xbox LIVE and the Xbox
logos are trademarks of the Microsoft group of companies and are
used under license from Microsoft. Wii and Nintendo DS are
trademarks of Nintendo. 2006 Nintendo. All other trademarks and
trade names are the properties of their respective owners. All
rights reserved. Contact: Shaun Norton Sandbox Strategies
212-213-2451 DATASOURCE: Activision Publishing, Inc. CONTACT: Shaun
Norton of Sandbox Strategies, +1-212-213-2451, , for Activision
Publishing, Inc. Web Site: http://www.activision.com/ Company News
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