Disney CFO Says US Television Advertising Market Improving
16 September 2009 - 5:41AM
Dow Jones News
Walt Disney Co. (DIS) Chief Financial Officer Tom Staggs said
Tuesday that the national television advertising market is
improving, and the company is "encouraged" by ad sales trends at
ABC in the third quarter. "But as we say every year, you have to
deliver the audience," he said, speaking at an investor conference
that was Webcast. Local ad trends are slightly better, but the
company is waiting for signs that ad sales at its TV stations can
show stability.
-By David B. Wilkerson; 415-439-6400;
AskNewswires@dowjones.com
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