SPARTA, Mich., April 20, 2015 /PRNewswire/ -- Leading juice
innovator Old Orchard Brands has expanded its Healthy
Balance line of reduced-sugar juice drinks to include two
new tropical flavors that easily fit within the U.S. Dietary
Guidelines Advisory Committee's dietary recommendation for a
massive reduction in daily sugar intake.
Released earlier this year, the report estimated Americans take
in as much as 30 teaspoons of sugar per day. The new recommendation
is to reduce intake by more than half, allowing for just 12
teaspoons daily for adults.** Old Orchard Brands makes that
goal more attainable with its Healthy Balance reduced-sugar
juice drinks including new Pineapple Orange and Peach
Mango varieties.
Healthy Balance Pineapple Orange and Healthy Balance
Peach Mango contain just five grams of sugar per eight-ounce
serving and only 20 calories. Sweetened with Splenda® brand
no-calorie sweetener, these juice drinks provide a full-flavored
experience without cutting corners on taste.
"The new guidelines are clear -- Americans are consuming far too
much sugar," said health expert and Old Orchard consultant
Amy Bragagnini, MS RD CSO. "A single
20-ounce bottle of sugary cola is going to put you over the
recommended sugar intake by nearly 40%, so you have to make smarter
choices. Healthy Balance has always been a great alternative
because of its low sugar profile and the fact that a single serving
provides 100% of the daily recommended value of Vitamin C."
To learn more about the key U.S. Dietary Guideline changes from
Amy Bragagnini, MS RD SCO, visit:
http://bit.ly/1DeYYmU.
The new, innovative blends fit the Healthy Balance
profile that seeks to offer superior taste with just a fraction of
the sugar and calories found in traditional juices. The new flavors
are available in select grocery stores nationwide this month in
ready-to-drink 64-ounce bottles with a suggested retail price of
$2.49 per bottle.
Pineapple Orange and Peach Mango join Old
Orchard's highly successful line of Healthy Balance
products that includes classic flavors such as Apple, Grape
and Cherry as well as innovative blends like Pomegranate
Blueberry Acai and Apple Kiwi Strawberry. A total of 12
varieties of Healthy Balance are currently available.
For more information on Healthy Balance juice drinks and
where they are sold, please visit www.oldorchard.com. To receive
the latest news and coupon offers, visit Old Orchard on Facebook
and Twitter.
About Old Orchard Brands
Established in 1985, Sparta,
Michigan-based Old Orchard Brands is one of the
fastest-growing fruit juice brands in the
United States. The company offers consumers 40 frozen
concentrate flavors and 60 bottled varieties in a range of 100
percent fruit juices and blends, premium and organic juices, fruit
juice cocktails and low-sugar fruit juice cocktails. In addition,
Old Orchard offers a number of non-juice items including iced
coffee and tea beverages from concentrate. The company is known for
its innovative and value-added products that target the needs of
today's health conscious consumers. For more about Old Orchard,
visit www.oldorchard.com.
*When compared to the leading brand of similar Mango-flavored
juice which contains 27 grams of sugar per serving. Old Orchard's
Health Balance Peach Mango flavor features just 5 grams of sugar
per serving.
**Source: "Behind New Dietary Guidelines; Better Science,"
New York Times, Feb. 23, 2015
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SOURCE Old Orchard Brands