This extraordinarily rare single marque pot-still
rum, aged 25 tropical years, is the eighth edition in the highly
coveted collection and will start rolling out in select US markets
at the end of August
ST. ELIZABETH, Jamaica, July 16,
2024 /PRNewswire/ -- Today, Appleton Estate, a global
leader in premium aged rums, is proud to announce the launch of
Hearts Collection 1998, the latest release from the prestigious
annual series. The new vintage, aged 25 tropical years on the
Appleton Estate, located in lush Nassau Valley, is the eighth
edition in the sought-after collection of extremely rare 100% pot
still Jamaican rums. Hand-selected by legendary Master Blender Dr.
Joy Spence in partnership with rum
connoisseur Luca Gargano, this
release showcases the exceptional depth and harmony of flavors in
an advanced aged rum. Appleton Estate Hearts Collection 1998 will
start rolling out in select US premium spirits retail outlets at
the end of August.
The Hearts Collection is an ode to Appleton Estate's centuries
of excellence in rum-making. As the oldest continuously operated
rum distillery in Jamaica,
Appleton Estate is the custodian to one of the most extensive and
luxurious collections of aging rum barrels in the world. To find
the treasures in each Hearts Collection release, Dr. Joy Spence hand selects from the thousands of
barrels of pot still rums aging in Appleton Estate's warehouses and
collaborates with Luca Gargano to
identify the best of the best. The 1998 vintage from this year's
Hearts Collection consists of a single proprietary marque distilled
in a copper pot still, aged 25 years and bottled in 2023.
Master Blender Joy Spence says, "The 1998 release is very
special, not only for its incredible depth and age, but also
because it pays homage to one of the most cherished releases of my
career." She adds, "Hearts Collection 1998 closely replicates one
of the rare marques used in the Appleton Estate Joy Anniversary
Blend. Its striking vanilla notes and silky finish make this an
ideal rum for sipping and savoring."
Hearts Collection 1998 offers elegant notes of warm vanilla
alongside herbs and fruit with delicate molasses, ginger and smoked
coffee, butterscotch and subtle oak. The 1998 expression comes from
just 19 barrels, and with limited bottles being released in the US
and in select markets across the globe, it is one of Appleton
Estate's highly coveted and collectable releases.
The debut Hearts Collection vintages, named to pay tribute to
the heart of Jamaica, were
released in 2020 and were the first pot still rums from a single
barrel that Appleton Estate ever released. These limited-edition
expressions and subsequent releases sold out in a matter of minutes
in several locations and continue to be prized by rum collectors
around the world. To date, there have been eight releases from the
Hearts Collection: 1994, 1995, 1999, 1984, 2003, 1993, 2002 and
1998.
At the end of August, Appleton Estate Hearts Collection 1998
will start rolling out in select, premium US spirits retail
outlets, with an MSRP of approximately $650
USD. To receive exclusive updates and information about
Appleton Estate and the Hearts Collection, including pre-sale
information, fans can visit the brand's website and sign up for the
community newsletter. Appleton Estate encourages fans to land on
the extraordinary and enjoy responsibly.
ABOUT APPLETON ESTATE
Nestled in the heart of Jamaica,
in the beautiful, lush Nassau Valley lies the Appleton Estate. For
275 years, we have been crafting authentic, premium rums using time
honored traditions that have been passed down from generation to
generation. Our critically acclaimed rums are created by the
environment, ingredients, and practices that are unique to our
Estate. Our terroir, with its ideal climate, fertile soil and
topography, the natural spring that supplies our water for
fermentation, through to distillation, aging and blending all
combine to produce rums that are delicious and alive, vivid and
deep with complex flavors and aromas.
The Appleton Estate rum collection includes the Signature rum, 8
Year Old Reserve rum, 12 Year Old Rare Casks rum, 15 Year Old Black
River Casks rum and 21 Year Old Nassau Valley Casks rum. Limited
edition offerings showcasing the Estate's renowned aged rum
inventory include: 30 Year Old Jamaica rum and 50 Year Old Jamaican
Independence Reserve. Additionally, in 2017 Appleton Estate
introduced Joy Anniversary Blend, a limited-edition 25 Year Old
rum, to celebrate Joy Spence's 20th
Anniversary as the first female Master Blender in the spirits
industry.
ABOUT CAMPARI AMERICA
Campari America LLC is a wholly
owned subsidiary of Davide Campari-Milano N.V. Campari America has
built a portfolio unrivaled in its quality, innovation and style,
making it a top choice among distributors, retailers and consumers.
Campari America manages Campari Group's portfolio in the US with
such leading brands as SKYY® Vodka, SKYY Infusions®, Grand
Marnier®, Campari®, Aperol®, Wild Turkey® Kentucky Straight
Bourbon, Courvoisier® Cognac, Espolón® Tequila, American Honey®,
Russell's Reserve®, The Glen Grant® Single Malt Scotch Whisky,
Forty Creek® Canadian Whisky, BULLDOG® Gin, Cabo Wabo® Tequila, ,
Montelobos® Mezcal, Ancho Reyes® Chile Liqueur, Appleton® Estate
Rum, Wray & Nephew® Rum, Coruba® Rum, Ouzo 12®, X-Rated® Fusion
Liqueur®, Frangelico®, Cynar®, Averna®, Braulio®, Cinzano®,
Mondoro® and Jean-Marc XO Vodka®.
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SOURCE Appleton Estate