Naturepedic introduces five consciously
crafted "Bedding Made Better" collections – all 50% off with
organic mattress purchase for launch
CHAGRIN
FALLS, Ohio, July 30,
2024 /PRNewswire/ -- Naturepedic, the leading
GOTS certified organic and EWG VERIFIED® mattress and bedding
brand, announces its largest bedding assortment to date with five
new fabric collections. Expanding upon the brand's existing
offerings, this launch marks the entrance of new categories for
Naturepedic within the bedding space including duvet covers and
inserts, pillow sham sets, and blankets.
Offered in an organic-inspired color palette, the
simple-yet-sophisticated bedding sets are designed to fit
seamlessly into any bedroom aesthetic. The five collections include
the Percale Collection, the Sateen Collection, the Linen
Collection, the Muslin Collection, and the Waffle Collection, as
well as ethically sourced natural alpaca and
down accessories. This launch joins Naturepedic's existing
bedding offerings of mattress toppers, mattress protectors, and
pillow protectors, to complete their selection.
The new "Bedding Made Better" collections are woven from organic
cotton or flax that's grown without GOTS-prohibited pesticides and
herbicides, as organic textile farming reduces harmful health and
environmental impacts. Crafted for years of enduring strength, each
set is offered in an earthy color palette and designed to grow
softer with every wash and dry cycle. The breathability, thoughtful
thread counts, and moisture wicking abilities set Naturepedic's
bedding collections as the new luxury standard.
"Being a father of four, I'm constantly aware of the hidden
chemicals in consumer products," said Arin
Schultz, Vice President of Sales and Marketing at
Naturepedic. "Naturepedic has always provided safer, healthier
sleep products, and we're thrilled to offer our consumers even more
choice when it comes to curating a sustainability-driven bedroom.
With new, on-trend fabrics and colors, we're providing bedding that
isn't just made better but made beautifully, too."
The brand continues to expand not only their product assortment,
but also their retail footprint. Naturepedic has established
themselves as an omnichannel powerhouse with 25 stores and
counting. From their first product, their organic crib mattress, to
the new bedding collection, Naturepedic continues to help consumers
create certified organic and sustainably-led sleep environments. To
date, Naturepedic is the only mattress brand with all four of the
major certifications that health- and eco-conscious consumers
value: GOTS, EWG VERIFIED, MADE SAFE® and GREENGUARD® Gold.
Percale Collection ($39-$259)
Experience unparalleled airflow with Naturepedic's Percale
Collection, crafted from organic cotton for optimal breathability
and comfort. Thoughtfully designed with a thread count of 300,
percale bedding strikes the perfect balance between luxury and
durability, ensuring a cool and crisp feel with each use. Products
in this material include sheet sets, duvet covers, and sham sets,
and are available in Midnight Blue, Mineral Blue, Cream and
Arctic Snow color palettes.
Sateen Collection ($59-$299)
Slip into the luxurious softness of sateen bedding, featuring a
buttery finish and a sleek four-over-one weave. With a thoughtful
thread count of 400, Naturepedic's sateen fabric offers both visual
and tactile luxury while maintaining breathability and durability.
Each product in the Sateen Collection offers a cozy feel and
natural wrinkle resistance with a gentle drape for understated
elegance. Products in this material include sheet sets, duvet
covers, and sham sets, and are available in Smokey Slate, Pewter, Forest Canopy, Dune,
Blush, Oatmeal, and Arctic Snow color palettes.
Linen Collection ($119-$599)
Naturepedic's Linen Collection is woven from the renewable stalks
of the finest French flax, which is known for its ability to
improve soil health and absorb carbon dioxide in the atmosphere.
Their linen bedding provides all-season comfort with natural
moisture-wicking and insulating properties. The looser weave and
texture offer a luxe, lived-in look and lasting comfort that won't
pill or shed. Products in this material include sheet sets, duvet
covers, and sham sets, and are available in Harbor Island,
Forest Canopy, Beige, and Arctic Snow color
palettes.
Muslin Collection ($59-$349)
Enjoy versatile comfort year-round with their organic Muslin
Collection, perfect for layering in any season. Woven from four
layers of certified organic cotton, organic muslin is soft to the
touch and gentler on the skin – and without any GOTS-prohibited
chemical treatments or dyes, it's gentler on your health, too. The
collection is supremely soft and breathable with an elevated,
crinkled look. Products in this material include duvet covers, sham
sets, and blankets, and are available in Smokey Slate, Forest Canopy, Cream, and
Arctic Snow color palettes.
Waffle Collection ($59-$349)
Experience plush yet cooling comfort with Naturepedic's organic
cotton waffle fabric, renowned for its breathability and
moisture-wicking properties. Lending a timeless, textured look and
crafted for durability, the unique weave pattern maintains the
bedding's shape and texture through stretching, pulling and
laundering, and only gets softer and cozier with time. Products in
this material include duvet covers, sham sets, and blankets, and
are available in Harbor Island, Auburn, Cream, and Arctic Snow
color palettes.
To celebrate the launch, Naturepedic is offering 50% off
bedding with the purchase of any mattress. To learn more about
Naturepedic's bedding collection, please visit their website and
Instagram.
About Naturepedic
Naturepedic has been the leading
certified organic mattress and bedding company for over 20 years
that supports an organic, holistic lifestyle by protecting families
through safer, healthier, and certified organic products. By
eliminating materials like flame retardants and polyurethane foam
from their line of organic mattresses, Naturepedic is dedicated to
protecting consumers and the environment. The brand is a proud
member of the Organic Trade Association and 1% for the Planet,
supporting approved nonprofits dedicated to environmental causes.
All Naturepedic products, including mattresses, pillows, cushions,
and more can be found online at Naturepedic.com, in over 20
Naturepedic stores, and over 150 retailers nationwide.
Media Contact
naturepedic@solcomms.co
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SOURCE Naturepedic