Varicent Delivers Industry-First Mobile Application for Sales Performance Management
04 December 2007 - 12:55AM
PR Newswire (US)
Leading Incentive Compensation Management Vendor Arms Sales Force,
Service Workers and Executives with Ability to View Compensation
Information on BlackBerry Smartphones TORONTO, Dec. 3 /PRNewswire/
-- Varicent Software, the only provider of complete solutions for
sales performance management (SPM) and enterprise-wide incentive
compensation management, today announced the general availability
of the industry's first mobile application for variable pay,
incentive compensation and sales commission reporting and
analytics. Varicent Mobile, developed in partnership with Vaultus
Mobile Technologies, leverages the BlackBerry(R) smartphone
platform from Research In Motion (Nasdaq: RIMM; TSX: RIM). (Photo:
http://www.newscom.com/cgi-bin/prnh/20071203/NYM058 ) "The demand
for providing mobility in sales has continued to increase in
importance to leading organizations to ensure the highest levels of
efficiency and effectiveness," said Mark Smith, CEO & EVP,
Research at Ventana Research. "Varicent's advancements in
mobilizing their sales performance management application is a key
step in advancing the industry and ensuring that organizations can
optimize their sales performance." Varicent Mobile is available as
a module to Varicent's flagship application, Varicent SPM. Varicent
SPM delivers rapid return-on-investment by automating the
calculation and reporting of commissions, bonuses and other
variable pay programs; modeling the impact of changes to these
programs, territories and quotas; and delivering real-time and
ad-hoc reporting and analysis. Since the average sales executive,
sales manager and senior manager can be away from their desks 50%
of more the working day, many enterprise applications are simply
unavailable to the users much of the time. By delivering variable
pay and business analytics information to BlackBerry(R)
smartphones, vital information is immediately available to key
business decision makers; keeping them more connected, and giving
them the tools to make better, more informed business decisions.
For example: -- Executive management can access real-time key
operational metrics, actual vs. planned results comparisons, and
have other key business information that will help identify
misalignment between organizational strategies and incentive
compensation plans. -- Sales management and sales reps can view
real-time reports on sales results by territory, customer, region,
product line and other variables. -- Varicent Mobile's workflow and
alerting functionality facilitates key business processes such as
payroll cycles, monthly financial closes, payment inquiries and
other business critical activities. Eliminating wasted time and
effort across the enterprise. -- Sales reps can view their
commissions and bonuses to date, further eliminating wasted, rare
office time on "shadow accounting." "Mobile applications are no
longer a 'nice to have,'" said Dan Shimmerman, CEO, Varicent. "The
people who benefit the most from Varicent SPM - sales
representatives, managers and company senior executives - are
rarely at their desks. By delivering strategic business information
- such as where we are driving revenue and where we can improve
revenue - to these people anytime, any place, further increases the
high-level, strategic value of variable pay management." According
to a report by Aberdeen Group(1), mobile enterprise applications is
a strategic priority among Best-in-Class companies. The report
findings include: -- Nearly 65 percent of companies surveyed say
the use, or plan to use mobile sales tools; -- 58 percent of
respondents see access to real-time data and its ability to drive
the sales process as one of the top three reasons to deploy mobile
applications; -- Half of "Best-in-Class" companies believe mobile
sales applications will have a major impact on the way they conduct
business, impacting both revenue and profit. "Varicent Mobile truly
addresses the unique mobile needs of both the 'feet on the street'
sales reps and executives managing national and international
companies," said David Birnbach, CEO, Vaultus Mobile Technologies.
"With this new mobile solution, reps and managers have anywhere,
anytime access to their sales and commission compensation data.
Sales Performance Management can no longer be limited to the
desktop back in corporate, or even a field office. Varicent is
leading the way, in delivering this information to on-the-go mobile
workers - and the delivery vehicle of choice is overwhelmingly
BlackBerry smartphones." Varicent and Vaultus will demonstrate
Varicent Mobile and its value-add to variable pay management
programs in a live Webcast on December 12, 2007, 2:00pm ET. To
register for this demonstration, visit
http://www.varicent.com/Dec12Webcast/ For more information on
Varicent Mobile view the product data sheet and 2007 incentive
program at: http://www.varicent.com/mobile. To download technical
white papers on Varicent Mobile's security features and data
synchronization, visit:
http://www.varicent.com/solutions_knowledgecenter.php In related
news, Varicent also announced today it has joined the BlackBerry
Alliance Program (see related release). About Vaultus: Based in
Boston, MA, Vaultus is a mobile software company that enables firms
to leverage the benefits of the BlackBerry(R) solution -- beyond
email. Vaultus' award-winning Mobile Application Platform enables
workers to have instant mobile access to their enterprise
applications, and Vaultus' Mobile Application Studio enables IT
departments to cut mobile deployment time in half, while
dramatically reduce support costs. Enterprise mobility. Simple and
Secure. To learn more about Vaultus Mobile Technologies, please
visit our web site at http://www.vaultus.com/. About Varicent
Varicent Software Incorporated delivers the only complete sales
performance management solution addressing the needs of the entire
corporation. High performing companies relying on Varicent for
better visibility and control of variable compensation programs
include KLA-Tencor, Waste Management, Health Insurance Plan of New
York (HIP), AAA South Auto Club, Medtronic, Inc., Rogers, About.com
(a New York Times company), and many others. For more information
on Varicent, visit: http://www.varicent.com/. Varicent and Varicent
SPM are trademarks of Varicent Software. The BlackBerry and RIM
families of related marks, images and symbols are the exclusive
properties and trademarks of Research In Motion Limited. All other
trademarks and company names mentioned are the property of their
respective owners. (1) "Mobile Sales Force Effectiveness:
Strategies Beyond Mobility Utilization," Aberdeen Group, March 2007
http://www.newscom.com/cgi-bin/prnh/20071203/NYM058 DATASOURCE:
Varicent Software CONTACT: Kelley Lynn Kassa of Varicent Software,
+1-617-600-4700, Web site: http://www.varicent.com/
http://www.vaultus.com/
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