With the acquisition of I&O Research, Ipsos becomes the Public Affairs leader in the Netherlands
09 January 2024 - 3:47AM
With the acquisition of I&O Research, Ipsos becomes the Public
Affairs leader in the Netherlands
With the acquisition of I&O
Research, Ipsos becomes the Public Affairs
leader in the Netherlands
Paris, January
8th, 2024 - Ipsos, one
of the world's leading market research companies, announces the
acquisition of I&O Research, the largest research agency in the
public sector in the Netherlands.
Founded in 1996, I&O Research has
established strong relationships with clients at all levels of
public administrations, institutions and NGOs. Renowned for their
expertise in social and political surveys, the company has
significant operations in data production and analysis
capabilities, as well as a large knowledge panel.
The combination of the two teams will represent
250 professionals and operate under the name of Ipsos I&O. This
organization will create new business opportunities for governments
and international institutions such as the European Community, the
Netherlands being Europe's fifth largest research market
country.
Ben Page, CEO of Ipsos,
commented: “In line with our 2025 strategy, we continue to
strengthen our position in work for governments and the public
sector. This new acquisition will bring I&O Research's gold
standard operations together with Ipsos' best-in-class research.
The combined organization will enable our clients to benefit from
expanded operational resources and infrastructure, as well as
leading analysis capabilities.”
Gerben Huijgen, Managing
Director of I&O Research: “We are excited about the fit of
I&O Research with Ipsos and convinced that this combination
will bring greater value to our people and clients. Our shared
commitment to quality, innovation and integrity signals exciting
opportunities.”
ABOUT IPSOS
Ipsos is one of the largest market research and
polling companies globally, operating in 90 markets and
employing nearly 20,000 people.
Our passionately curious research professionals,
analysts and scientists have built unique multi-specialist
capabilities that provide true understanding and powerful insights
into the actions, opinions and motivations of citizens, consumers,
patients, customers or employees. Our 75 business solutions are
based on primary data from our surveys, social media monitoring,
and qualitative or observational techniques.
“Game Changers” – our tagline – summarizes our
ambition to help our 5,000 clients navigate with confidence our
rapidly changing world.
Founded in France in 1975, Ipsos has been listed
on the Euronext Paris since July 1, 1999. The company is part of
the SBF 120 and Mid-60 indices and is eligible for the Deferred
Settlement Service (SRD).ISIN code FR0000073298, Reuters ISOS.PA,
Bloomberg IPS:FP www.ipsos.com
35 rue du Val de Marne75 628 Paris, Cedex 13
FranceTel. +33 1 41 98 90 00
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