Amplitude Welcomes Mark Velthuis as Vice President of Sales, Asia Pacific and Japan
29 November 2022 - 12:00PM
Business Wire
Accomplished sales and market development
leader to drive regional strategy and growth
Amplitude, Inc. (Nasdaq: AMPL), a leading digital analytics
platform, today announced the appointment of Mark Velthuis as Vice
President of Sales for Asia Pacific and Japan (APJ). With a track
record of driving growth in the region and building high-performing
teams, Velthuis will lead business development in APJ, overseeing
sales and revenue growth. He will report to Matt Heinz, Amplitude’s
Chief Revenue Officer.
“Your product is the best and most efficient way to grow, and it
is the reason companies win or lose in the long term. So during
times of economic uncertainty, it is essential that companies in
APJ and around the world continue to invest in their product.
That’s where Amplitude can help. We give visibility into the entire
customer journey so teams can build better product experiences that
lead to the right business outcomes, whether that’s increased
engagement, retention, or sales,” said Heinz. “Mark deeply
understands the complex business problems faced by companies in APJ
and he has firsthand experience helping companies at Amplitude’s
stage scale. Under Mark’s leadership, Amplitude will be ready to
capture the growing demand for digital analytics in the
region.”
An accomplished market development leader in the technology
industry, Velthuis was most recently President of APAC at Jedox, an
enterprise performance management platform. At Jedox, he tripled
annual contract value sales within the region in three years. Prior
to that, he was Vice President of Partnership Sales and Market
Development for APJ at Commvault, where he oversaw all indirect
sales channels in Asia Pacific and Japan. Before that, he served as
Senior Director of Market Development in APJ at Dell EMC, where he
led the market development sales team and spearheaded new market
creation in the region.
“I’ve spent more than 15 years watching companies in Asia
digitally transform, and there is a massive need for a product like
Amplitude. Leaders need to understand the impact of their digital
product investments so they can make the right bets and create
products that people love,” said Velthuis. “I have always been an
admirer of talent, and the Amplitude team is second to none.
Combined with the #1-ranked product analytics solution, I’m
confident we have all the right ingredients to make Amplitude the
essential platform for APJ’s product, data, engineering, and growth
leaders.”
Amplitude’s APJ headquarters is in Singapore, but it also has
employees based in Australia, Japan, and across the region.
Companies like onthelook in South Korea, Loco in India, WeMoney in
Australia, and BandLab in Singapore rely on Amplitude and were
recently recognized in its annual Product Report. Check out the
report for more information on the trends, industries, strategies,
and products dominating the digital landscape in APJ and around the
world.
About Amplitude
Amplitude is a leading digital analytics platform. More than
1,900 customers, including Atlassian, Chick-fil-A, Marks &
Spencer, NBCUniversal, Shopify, and Under Armour rely on Amplitude
to gain self-service visibility into the entire customer journey.
When teams understand how people are using their product, they can
deliver better product experiences. With Amplitude, teams can
understand what product features are working, where users are
getting stuck, and what actions lead to the right outcomes. Nothing
is more critical to driving revenue growth. Amplitude is the
best-in-class analytics solution for product, data, and marketing
teams, ranked #1 in multiple categories in G2’s 2022 Fall Report.
Learn how to optimize your digital products and business at
amplitude.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20221128005040/en/
Communications Darah Easton press@amplitude.com
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