Friendlyway Reaches Significant Milestone With Its 5,000th Unit Deployment
27 August 2004 - 12:00AM
PR Newswire (US)
Friendlyway Reaches Significant Milestone With Its 5,000th Unit
Deployment Friendlyway's Interactive Information Stations Have Been
Effectively Deployed at Trade Shows, Events, Conventions and
Product Launches SAN FRANCISCO, Aug. 26 /PRNewswire/ --
Friendlyway, Inc., (http://www.friendlywayinc.com/) developer and
marketer of self-service solutions for friendly customer
communication, announced today that it has reached a significant
milestone with its 5,000th unit deployment. friendlyway's
Interactive Information Stations (IIS)(TM) are regarded as the most
highly recognized system for trade shows, events, conventions and
product launches. They have supplied over 100 fortune 1000
businesses including: health care companies Pfizer, J&J, Merck
to technology companies Microsoft, Intel, Cisco, to entertainment
companies MTV, ESPN, NFL Football, to financial companies BoA,
Fidelity Investments, Bloomberg, to BMW, Boeing and more. "We are
extremely proud of reaching this significant milestone," said
friendlyway President and Chief Executive Officer, Alexander von
Welczeck. "Our Certified Rental Partner Network is unique within
the self-service industry and it allows us to provide temporary
systems with a consistent, high quality customer experience around
the world through our team of top quality partners in Asia, Europe
and America." "We believe our systems offer a valuable, compelling
experience for customers and are stylishly designed, durable and
mobile. Over the past two years, our systems have been deployed at
major venues including: CeBit Trade Fair, The Boston Marathon, 2004
Democratic National Convention and major PGA golf events. "You can
really see the impact of interactive self-service kiosk
technologies at events," says Teresa Sullivan, an event planner and
member of Meeting Professionals International. "The ability to
present and collect information on site in a fun and interesting
way provides a huge advantage for my clients." Eric Williams,
MarCom Manager for Boston Scientific Neurovascular Division
reported, "After utilizing the stations over the past 10 months at
9 of the targeted 11 events, we have achieved a 50% adoption rate
[of a new product] in less than 2 years. If we stay on this track,
we could easily cut in half, the 7 to 10 year average time span for
achieving market adoption." Friendlyway's rental business provides
the Company with a steady recurring revenue stream while increasing
visibility for system sales activity, providing an integral part of
the Company's growth. Recently, the Company announced the signing
of a Share Exchange Agreement with Biofarm, Inc. (OTC:BIOF)
(BULLETIN BOARD: BIOF) . For more information on friendlyway's core
business, market trends and opportunities, and future growth
strategies visit the Wall Street Reporter at (
http://www.wallstreetreporter.com/profiles/Friendlyway.html ) for
an interview conducted with Alexander von Welczeck on August 23,
2004. Also to review Time Magazine's article on friendlyway visit (
http://www.friendlyway.com/ ). Safe Harbor Statement: Biofarm, Inc.
is a holding company with headquarters in Linfield, Pennsylvania.
This press release contains certain forward-looking statements
within the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended including statements regarding growth in Friendlyway's
target market and the anticipated closing of the reverse merger.
Investors are cautioned that all forward-looking statements involve
risks and uncertainty. While these statements are made to convey to
the public Biofarm's progress, business opportunities and growth
prospects, readers are cautioned that such forward-looking
statements represent management's opinion. While management
believes such representations to be true and accurate based on
information available to Biofarm at this time, actual results may
differ materially from those described. In addition to the matters
described in this press release, risk factors listed from time to
time in Biofarm's SEC reports and filings, including, but not
limited to, its report of Form 10QSB for the quarters ended January
31, 2004 and April 30, 2004, and its report on Form 10KSB for the
year ended October 31, 2003, may affect the results to be achieved.
DATASOURCE: Friendlyway, Inc. CONTACT: Jennifer Harrity, MarCom
Manager, +1-415-288-3333, or , for Friendlyway, Inc. Web site:
http://www.friendlywayinc.com/
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