Great American Cookies and Marble Slab Creamery Debut Co-Branded App and Loyalty Program
02 November 2024 - 12:00AM
FAT (Fresh. Authentic. Tasty.) Brands Inc., parent company of Great
American Cookies, Marble Slab Creamery and 16 other restaurant
concepts, announces the launch of a brand new app experience and
loyalty program for sister brands Great American Cookies and Marble
Slab Creamery – the Great American Cookies and Marble Slab Creamery
Rewards App.
The Great American Cookies and Marble Slab
Creamery Rewards app creates an engaging digital journey to earn
points and rewards for fan-favorite treats from the chains, all in
one place. From birthday rewards to discounts for point redemption
and more, the app is full of sweet surprises for users. The new
launch comes on the heels of Great American Cookies and Marble Slab
Creamery’s co-branded online experience debut, further underscoring
the commitment of the brands in providing a seamless, integrated
experience for its fans.
“Enhancing the digital journey for our loyal
Great American Cookies and Marble Slab Creamery fans continues to
be a key objective as the co-branded concept continues to grow its
footprint,” said Lisa Cheatham, Vice President of Marketing Revenue
Channels at FAT Brands. “The new app and loyalty
program streamlines ordering and rewards so you can experience the
sweetness from both brands in one for the ultimate customer
journey.”
Users of past loyalty programs will be able to
migrate existing rewards points to the new app. To download the new
Great American Cookies and Marble Slab Creamery Rewards App, please
visit: https://www.marbleslab.com/rewards/.
For more information on Great American Cookies,
visit www.greatamericancookies.com. For more information on Marble
Slab Creamery, visit www.marbleslab.com.
About FAT (Fresh. Authentic. Tasty.)
BrandsFAT Brands (NASDAQ: FAT) is a leading global
franchising company that strategically acquires, markets, and
develops fast casual, quick-service, casual dining, and
polished casual dining concepts around the world. The Company
currently owns 18 restaurant brands: Round Table Pizza, Fatburger,
Marble Slab Creamery, Johnny Rockets, Fazoli’s, Twin Peaks, Great
American Cookies, Smokey Bones, Hot Dog on a Stick, Buffalo’s Cafe
& Express, Hurricane Grill & Wings, Pretzelmaker, Elevation
Burger, Native Grill & Wings, Yalla Mediterranean and Ponderosa
and Bonanza Steakhouses, and franchises and owns over 2,300 units
worldwide. For more information on FAT Brands, please
visit www.fatbrands.com.
About Great American
CookiesFounded on a family chocolate chip cookie recipe in
1977, Great American Cookies believes that pure, simple delight is
part of living a full life. Serving the Original Cookie Cake, fresh
baked cookies in a variety of flavors, Brownies, and Double
Doozies™, we promise to treat you to bites of bliss that prove how
sweet life can be. With more than 400 bakeries across the country
and internationally in Bahrain, Guam, Saudi Arabia, and treats
available to ship right to your door, the sweet spot is always
close to home. For more information, visit
www.greatamericancookies.com.
About Marble Slab CreamerySince
dreaming up the frozen slab technique and serving fresh homemade,
small-batch Ice Cream in-store since 1983, Marble Slab Creamery has
always known how to dream big. We sprinkle our customers with
imagination and promise to inspire with infinite Ice Cream
possibilities to feed your curiosity and capture cravings. With our
always free mix-in philosophy, delicious Ice Cream and Shakes in a
variety of flavors, hand-rolled waffle cones, and Ice Cream Cakes,
imagination has no limits. Today, Marble Slab Creamery is enjoyed
by consumers across the globe with locations in Bahrain, Canada,
Kuwait, Saudi Arabia, Guam, Puerto Rico, and the United States. For
more information, visit www.marbleslab.com.
MEDIA CONTACT:Ali Lloyd, FAT
Brandsalloyd@fatbrands.com435-760-6168
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