OutKick Delivers Over 20 Million Unique Visitors, Views, and Minutes in February 2024
22 March 2024 - 1:26AM
Business Wire
OutKick, the fastest growing national multimedia sports
platform, finished February 2024 with strong audience performance
numbers, including 24 million total multiplatform views, which is
up 4% versus February 2023. The platform also delivered 22 million
total multiplatform minutes and 20.2 million total digital
multiplatform unique visitors, according to Comscore.
In commenting on the digital performance, Senior Vice President
and Managing Editor Gary Schreier said,“OutKick continues its great
start to 2024 with growth across the platform and remains the
destination for all the news where sports and culture
intersect.”
On Facebook, X (formerly Twitter), and Instagram, OutKick saw
over 1.1 million total social actions in February 2024, up 12%
versus February 2023. The platform also saw over 17.1 million video
views on Facebook, X, and YouTube which is up 4% versus the prior
month, according to Shareablee.
*Source: Comscore Media Metrix® Multi-Platform, Total Digital
Population including Social Incremental data for reportable
entities.
*Source: Comscore Media Metrix® Multi-Platform, Desktop &
Mobile, Total Audience, Custom-Defined List Including CBS Sports,
ESPN.com, Yahoo Sports-NBC Sports Network, BLEACHERREPORT.com,
DEADSPIN.com,BARSTOOLSPORTS.com, and NY Post Sports, February 2023
– February 2024 U.S. **Source: Comscore Social, Metrics &
Trends, Facebook, X YouTube, February 2024, Report Date:
02/15/2024.
About OutKick
OutKick is one of the fastest growing national multimedia
platforms that produces and distributes engaging content at the
intersection of sports, sports culture, pop culture and news.
OutKick’s industry recognized stable of reporters, hosts and
contributors are accessible on www.OutKick.com as well as across
video livestreams, social media, podcasts, and radio, reaching tens
of millions of fans each month. Owned by FOX Corporation, OutKick
was originally founded by Clay Travis. For more information, please
visit www.OutKick.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20240321690768/en/
OutKick Press Contact: Brian
Karpas 212-301-9966 brian.karpas@outkick.com
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