HealthEquity Forum to Unveil 2024's Top Employee Benefits Trends: AI, Cost Management, and More
13 December 2023 - 8:00AM
HealthEquity, Inc. (NASDAQ: HQY), the nation’s largest health
savings account (“HSA”) custodian, invites industry professionals
and media to an end of year forum they are sponsoring on "The top 4
employee benefits trends to watch for in 2024."
Scheduled for December 14 at 12 p.m. EST, the Society for Human
Resource Management (SHRM) will host the online webinar, which will
feature a panel of industry and HealthEquity experts, discussing
pivotal trends shaping the benefits landscape in 2024.
The panel will feature Laura Tauber, executive director of
self-funded health plans at the University of California, Christy
Goldberg-Hirsch, senior vice president of total rewards at RR
Donnelley, Steve Neeleman, HealthEquity founder and vice chair, and
Cheryl King, HealthEquity chief people officer. They will share
diverse perspectives on the following topics:
- Tackling Rising Healthcare Costs: HealthEquity
recently found over 60% of benefits leaders list ‘cost’ as their
top concern (research from 2022—Making HSAs work smarting).
Panelists will highlight strategies to combat escalating healthcare
costs. The discussion will center on balancing costs, while
offering robust benefit options, while exploring the growing trend
of self-directed benefits in 2024.
- Elevating Benefits Literacy Across Diverse
Workforces: Addressing benefits literacy, the panel will
also focus on the challenges of conveying complex benefits
information to diverse workplaces. Data shows that employees feel
under-informed about their benefits. The event will be a
springboard for discussing approaches to improving benefits
understanding — and the outsized impact those efforts can
have.
- Meeting Employee Needs for Wellbeing and
Flexibility: Employees continue to appreciate FSAs and
HSAs in benefit offerings for wellbeing and flexibility for
healthcare spending. In fact, 67% of FSA and HSA users report they
can take better care of their health (compared to 50% of FSA
non-users and 40% of HSA non-users).1 The panel will explore how to
create flexible and wellbeing-focused benefits, and the importance
of responsive benefits design.
- The Growing Use of AI in Benefits: The panel
will touch on some of the ways AI could play a transformative role
in benefits administration. With HealthEquity and many of its peers
working to leverage AI to improve customer experiences, the
conversation will highlight the opportunity AI may play in
reshaping benefits management.
"These trends are not only shaping the future of employee
benefits, but they are also reshaping how we think about work and
wellness," said Cheryl King. "This event is an opportunity to
better understand these dynamics and prepare for the opportunities
and challenges of 2024, which, for many reasons, is going to be an
especially pivotal year in our industry."
The webinar will include a 45-minute panel discussion followed
by a 15-minute Q&A session, providing attendees with an
opportunity to engage directly with these industry leaders and
experts. Human Resource (HR) professionals may also apply their
webinar attendance to gain credit towards HR certification and
recertification requirements.
For more information and to register for the event, please visit
SHRM Upcoming Webcasts.
1 (“2023 Annual Healthcare Research FSA & HSA”, Consumer
Research study commissioned by Visa and conducted by Material.
Nationwide online research conducted in April 2023; FSA survey
among 1,200 consumers and HSA survey among 1,032 consumers)
About HealthEquity
HealthEquity and its subsidiaries administer Health Savings
Accounts (HSAs) and various other consumer-directed benefits for
over 15 million accounts, working in close partnership with
employers, benefits advisors, and health and retirement plan
providers who share our unwavering commitment to save lives and
empowers consumer healthcare. Through cutting-edge solutions,
innovation, and a relentless focus on improving health outcomes, we
empower individuals to take control of their healthcare journey
while ultimately enhancing their overall well-being. Learn more
about our “Purple service” and approach at
www.healthequity.com.
Media ContactAmy
Cerny 801-508-3237 acerny@healthequity.com
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