Mattress Firm Announces Nationwide Initiatives to Support Pancreatic Cancer Awareness Month this November
02 November 2013 - 3:43AM
Business Wire
Retailer Strengthens its Support for Pancreatic
Cancer Research and Awareness
Mattress Firm, Inc., (NASDAQ:MFRM) the nation’s largest
specialty mattress retailer, today announced its involvement in
several initiatives aimed at raising awareness for pancreatic
cancer and funding research to find a cure for the deadly disease.
With more than 45,000 Americans estimated to be diagnosed with
pancreatic cancer this year and an average five-year survival rate
of only six percent, pancreatic cancer is the fourth leading cause
of cancer death and has the lowest relative survival rate of any
major cancer. To date, Mattress Firm has generated more than
$500,000 in support of finding a cure for pancreatic cancer. During
the month of November, the company ramps up its efforts, partnering
with other organizations and its vendors to maximize attention for
the cause.
“Mattress Firm remains dedicated to finding a cure for
pancreatic cancer and we continue to look for opportunities to
support this worthy cause,” said Steve Stagner, president and chief
executive officer of Mattress Firm. “This year we have expanded our
involvement, and I’d like to thank our employees throughout the
country, our vendor partners, and our store communities for their
continued support.”
Percentage of Sales to Support Pancreatic Cancer
Throughout the month of November, portions of the proceeds from
LuxLiving pillows, Mantua adjustable bases, Protect-a-Bed mattress
covers and Serta iComfort mattress sets will go to the Mattress
Firm Foundation, which supports pancreatic cancer research and
clinical trials.
$10 Donation for Every Tempur-Pedic Rest Test Conducted in
Stores
Mattress Firm is supporting the Tempur-Pedic Rest Test
initiative, which generates a $10 donation for every guest who
tests a Tempur-Pedic mattress in Mattress Firm’s stores.
Sponsor of Pancreatic Cancer Action Network’s PurpleStride
Walks
Mattress Firm is sponsoring Pancreatic Cancer Action Network’s
upcoming PurpleStride Signature Events in twelve cities throughout
the South and Midwest. Mattress Firm will sponsor packet pickup in
San Antonio, Tampa Bay, Houston, Orlando and Miami this November.
The company will also have a team participate in each market and
will have an area set up at each event for participants to stop by
and receive special coupons. To participate in one of the above
events or to donate, please visit Mattress Firm Foundation’s
website.
Houston Rockets Give Back Partner
During the month of November, the Mattress Firm Foundation will
be the charity partner for the Houston Rockets Give Back
initiative. Fans can donate to the cause and win prizes. Plus,
Beautyrest will donate $1 (up to $10,000) for every fan that
completes a comfort test during the nine home games in
November.
Kendra Scott Gives Back Party
On Tuesday, November 12, Kendra Scott jewelry is hosting a
cupcakes & champagne event at the Rice Village location in
Houston, TX from 6 to 8pm. Twenty percent of the sales from that
night will go to the Mattress Firm Foundation. Kendra Scott has
become a household fashion name to women around the world with her
unique, bold designs, while the brand remains committed to “Family,
Fashion & Philanthropy.” More information at
http://www.kendrascott.com/.
TGEN “StepNOut”Walk in Phoenix, AZ
On November 3rd, a team of Mattress Firm employees will
participate in a walk to support pancreatic cancer research hosted
by the Translational Genomics Research Institute in Phoenix.
Mattress Firm is a an avid supporter of TGEN and Dr. Daniel Von
Hoff who leads the Clinical Translational Research Division and his
team of scientists that focus on the development of new therapies
for pancreatic cancer. More information at:
http://tgen.convio.net/site/TR/Events/General?fr_id=1120&pg=entry.
About Mattress Firm
Houston-based Mattress Firm (NASDAQ: MFRM) is a high growth
specialty retailer, recognized as one of the nation’s largest
specialty bedding companies, offering a broad selection of both
traditional and specialty mattresses, bedding accessories and
related products from leading manufacturers. With more than 1100
stores across 29 states, Mattress Firm has the largest geographic
footprint in the United States among mattress specialty retailers.
Mattress Firm offers customers comfortable store environments,
guarantees on price, comfort and service, and highly-trained sales
professionals. More information at www.mattressfirm.com.
Mattress Firm, Inc.Sunni Goodman,
713-343-3579sunni.goodman@mattressfirm.comorICRSari Martin,
646-277-1256sari.martin@icrinc.com
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