Singing Machine Company, Inc. (“Singing Machine” or the “Company”)
(NASDAQ: MICS), the worldwide leader in karaoke products, announces
a partnership between their new CARE-eoke by Singing Machine
initiative and the Ryan Seacrest Foundation, with a joint mission
to bring joy through music to children’s hospitals nationwide. The
Ryan Seacrest Foundation has built state-of-the-art broadcast media
centers, named Seacrest Studios, in 12 children’s hospitals, with
two more slated to open later this year, and now they will feature
official Singing Machine CARE-eoke programming for patients and
their families to enjoy, as well.
Whether they are able to physically come to the
studios or watch through a closed-circuit network from their
hospital room TV screen, Seacrest Studios serves-up a variety of
impactful entertainment programming for countless children and
families during often difficult times.
Dynamic Seacrest Studios staff and special
celebrity guests introduce kids to the creative realms of radio,
television and new media, and bring joy to them in myriad ways.
Scientific evidence suggests that singing and karaoke have
impactful health and wellness benefits in addition to being fun,
and so aligning with children’s hospitals through the Ryan Seacrest
Foundation is a natural fit.
Over the coming months, Seacrest Studios and the
CARE-eoke by Singing Machine teams will be rolling out programming
in some of the nation’s leading pediatric hospitals, including
Children’s Healthcare of Atlanta, Children’s Hospital of
Philadelphia, Children’s Health, CHOC, Levine Children’s Hospital,
Cincinnati Children’s Hospital Medical Center, Children’s Hospital
Colorado, Boston Children’s Hospital, Children’s National Hospital,
Monroe Carell Jr. Children’s Hospital at Vanderbilt, Orlando Health
Arnold Palmer Hospital for Children and Le Bonheur Children’s
Hospital.
The CARE-eoke by Singing Machine initiative
seeks to collaborate with partners that share a mission to bring
joy through music to children and adults of all ages and unlock the
healing power of karaoke to improve mental and physical health. As
the Company explores its potential to unlock impact-driven health
and wellness benefits, CARE-eoke by Singing Machine intends to
develop a myriad of programs, including research, experiences,
donations and dedicating a percentage of profits from social impact
fundraisers to support mission-aligned causes.
“Seacrest Studios help families who have a child
in the hospital find priceless moments of joy, and we are beyond
grateful to align with them to help bring the fun to these
deserving kids and families,” said Genna Rosenberg, Social Impact
Officer for Singing Machine. “When your child has to be
hospitalized, it is often a scary and hard time, and Singing
Machine is excited to collaborate with Seacrest Studios to deliver
on our shared mission of uplifting children and aiding in the
healing process. We aim to bring our signature karaoke experience
to the Seacrest Studios network to provide joy to children through
this partnership.”
“We are thrilled to align with Singing Machine
with its CARE-eoke initiative for karaoke programming at Seacrest
Studios,” said Meredith Seacrest Leach, Executive Director and COO
at Seacrest Studios. “Our studio teams use karaoke to help bring
joy to kids and families who are visiting the hospital, and we know
this new alliance will be beneficial to families whose days will be
brighter during tough times.”
About Singing Machine
The Singing Machine Company, Inc. (NASDAQ: MICS)
is the worldwide leader in consumer karaoke products. Based in Fort
Lauderdale, Florida, and founded over forty years ago, the Company
designs and distributes the industry's widest assortment of at-home
and in-car karaoke entertainment products. Their portfolio is
marketed under both proprietary brands and popular licenses,
including Carpool Karaoke and Sesame Street. Singing Machine
products incorporate the latest technology and provide access to
over 100,000 songs for streaming through its mobile app and select
WiFi-capable products and is also developing the world’s first
globally available, fully integrated in-car karaoke system. The
Company also has a new philanthropic initiative, CARE-eoke by
Singing Machine, to focus on the social impact of karaoke for
children and adults of all ages who would benefit from singing.
Their products are sold in over 25,000 locations worldwide,
including Amazon, Costco, Sam’s Club, Target, and Walmart. To learn
more, go to www.singingmachine.com.
About Ryan Seacrest
Foundation
The Ryan Seacrest Foundation (RSF) is a
non-profit 501(c)(3) dedicated to inspiring today’s youth through
entertainment and education-focused initiatives. RSF’s primary
initiative is to build broadcast media centers — Seacrest Studios —
within pediatric hospitals for patients to explore the creative
realms of radio, television and new media. Founded in 2009, RSF
currently has Seacrest Studios at hospitals in Atlanta, Boston,
Charlotte, Cincinnati, Dallas, Denver, Orange County, Philadelphia
and Washington D.C, Nashville, Orlando and Memphis. Two new studios
are scheduled to open this year in Queens, NY at Cohen Children’s
Medical Center and Salt Lake City, UT at Primary Children’s
Hospital. For more information, visit
www.ryanseacrestfoundation.org.
Investor Relations Contact: |
PR Contact for Singing Machine |
investors@singingmachine.com |
Genna Rosenberg |
www.singingmachine.com |
genna@genncomm.com |
www.singingmachine.com/investors |
|
Forward-Looking
Statements
This press release contains forward-looking
statements within the meaning of the Private Securities Litigation
Reform Act of 1995, Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended. Words such as "may", "could", "expects", "projects,"
"intends", "plans", "believes", "predicts", "anticipates", "hopes",
"estimates" and variations of such words and similar expressions
are intended to identify forward-looking statements. These
statements involve known and unknown risks and are based upon
several assumptions and estimates, which are inherently subject to
significant uncertainties and contingencies, many of which are
beyond the Company's control. Actual results may differ materially
from those expressed or implied by such forward-looking statements.
Factors that could cause actual results to differ materially
include, but are not limited to, the risk factors described in the
Company's filings with the Securities and Exchange Commission. The
forward-looking statements are applicable only as of the date on
which they are made, and the Company does not assume any obligation
to update any forward-looking statements.
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