Marin Software Announces CEO Transition to Position Company for Next Phase of Growth
08 May 2014 - 6:05AM
Business Wire
David A. Yovanno joins as new CEO bringing
significant executive, operating, and digital advertising
experience
Founder Chris Lien transitions to role of
Executive Chairman
Marin Software Incorporated (NYSE: MRIN), provider of a leading
Revenue Acquisition Management platform for advertisers and
agencies, today announced David A. Yovanno has joined as Chief
Executive Officer. Chris Lien, who founded Marin in April 2006 and
has served as CEO since inception, will continue to be actively
involved day-to-day with Marin in his new role of Executive
Chairman.
"I am excited to announce that Dave has joined Marin as CEO to
partner with me, the rest of the team, and our Board to help scale
Marin to its next stage of growth,” said Lien. “Marin’s record
results for the first quarter demonstrate our tremendous market
opportunity and momentum. Now is the right time to bring in Dave,
who has more than 20 years of operating experience and strong
digital marketing expertise. I am confident Dave will build on
Marin’s success to drive the company to even greater levels of
achievement. In my new role as Executive Chairman, I look forward
to working closely with Dave and the entire team to extend Marin’s
leadership position in Revenue Acquisition Management as we seek to
serve more advertisers and agencies worldwide.”
Marin Software, launched in 2006 and publicly traded since March
2013, has grown to be the world’s leading Revenue Acquisition
Management platform. Advertisers and agencies globally use Marin’s
platform to measure, manage, and optimize their revenue generation
and customer acquisition activities across search, display, social,
and mobile channels. As of year-end 2013, Marin’s customers managed
$6 billion of annualized online advertising spending via the Marin
platform, supported by Marin’s over 500 employees in 13 offices
worldwide.
"I am honored to join Marin Software as CEO to help the company
scale to even greater levels in the years ahead,” said Yovanno.
“Chris and the Marin team have defined and led the Revenue
Acquisition Management space, which I believe is a rapidly growing
opportunity in the multi-billion dollar digital advertising market.
I am excited to leverage my executive, operational, and digital
marketing experience to expand the company's leadership position. I
very much look forward to working with our customers, employees,
partners and investors."
David A. Yovanno has nearly 20 years of experience in the
technology industry, most recently as Executive Vice President,
Technology Solutions at Conversant which last year had revenues in
excess of $500 million. Dave has broad experience in the digital
advertising industry and has proven his operational leadership
capabilities at a global scale. Dave joined Conversant, Inc.
(formerly ValueClick, Inc.) in 2000 and held a number of leadership
positions, including executive vice president of sales and
marketing, general manager and chief operating officer until 2008.
Dave left Conversant in 2008 to serve as CEO of Gigya, a
high-growth social technology SaaS company based in Silicon Valley,
and rejoined Conversant in 2011. Most recently, Dave served as
President and Executive Vice President, Technology Solutions
(formerly Mediaplex) for Conversant from 2011 until joining Marin.
He was responsible for the company's Technology Solutions, Media
Solutions internationally, and DSP solution, along with driving
cross-solution synergies and assisting with the company's corporate
development program. Dave has served on the board of the
Interactive Advertising Bureau and in the United States Navy as a
Lieutenant and CIO. He is a graduate of The George Washington
University in Washington, D.C., where he earned his bachelor's
degree in marketing and master's degree in health services
administration.
About Marin Software
Marin Software provides a leading Revenue Acquisition Management
platform used by advertisers and agencies to measure, manage and
optimize more than $6 billion in annualized ad spend. Offering an
integrated platform for search, display, social, and mobile
advertising, Marin helps advertisers and agencies improve financial
performance, save time, and make better decisions. Headquartered in
San Francisco, with offices worldwide, Marin's technology powers
marketing campaigns in more than 160 countries. For more
information about Marin’s products, please visit:
http://www.marinsoftware.com/solutions/overview.
Investor Relations Contact:ICR for Marin SoftwareGreg
Kleiner, 415-762-0327ir@marinsoftware.comorMedia
Contact:Marin SoftwareGreg Kunkel, 415-857-7663Corporate
Communicationspress@marinsoftware.com
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