LONDON and SOUTHLAKE, Texas, March
13, 2018 /PRNewswire/ -- One year into its relationship
with Sabre Hospitality Solutions, HotelREZ Hotels &
Resorts is seeing the benefits of connecting with Sabre's
industry-leading distribution solutions, allowing them to grow
their portfolio and better serve customers.
Sabre and HotelREZ completed the integration of Sabre's SynXis
Central Reservations and device-responsive booking engine last
year, giving HotelREZ customers access to Sabre's industry-leading
technology. Nearly 1,000 hotels have adopted the new technology and
new HotelREZ member hotels will benefit from the SynXis Enterprise
Platform distribution and retailing solutions as Sabre consistently
invests in its technology platform to deliver market-leading
innovations for the hospitality industry.
"Since completing the migration, we are able to support our
hotels by scaling and easily managing our growing portfolio
utilizing Sabre's innovative technology solutions. We trust in
Sabre to provide us with the very best technology available in the
market place so that we are able to focus on driving incremental
revenue for our member hotels, through our market-leading network
of travel agency partnerships and our global sales and marketing
initiatives," said Mark Lewis, CEO
and founder of HotelREZ. "We are already seeing some positive
results in higher booking volume and a higher average room rate per
property, resulting in more hotels who want to join HotelREZ to get
access to professional sales, marketing and distribution services.
We are looking forward to continuing our successful and mutually
beneficial relationship with Sabre Hospitality Solutions."
The distribution landscape is becoming more complex and
competitive. Consumers have access to an unprecedented number of
options to shop and book hotels, with new choices continually
emerging. It is increasingly risky for hoteliers to treat the
channels as unified booking sources.
"Hospitality providers like HotelREZ need access to robust
technology solutions as well as a broad network of channels to
reach customers where they are and increase conversions," said
Richard Wiegmann, managing director
and CCO EMEA of Sabre Hospitality Solutions. "At Sabre,
distribution is at the core of what we do, and our solutions are
the most widely used and respected. As we continue to invest in our
systems and innovate on our solutions platform, we expect that our
successful partnership with HotelREZ as their technology partner
will help them grow revenue for partner hotels all over the
world."
SynXis Central Reservations allows hotels to distribute their
rates and inventory to over 400 online channels worldwide,
including all major GDS systems, hundreds of online travel agencies
(OTAs), metasearch engines and call centers. In line with
groundbreaking technology and digital trends, Sabre also offers a
booking engine with built-in dynamic personalization along with a
full suite of digital services that range from web design and
marketing to building AI-powered digital touchpoints for consumer
engagement.
About Sabre
Sabre Corporation (NASDAQ: SABR) is the
leading technology provider to the global travel industry. Sabre's
software, data, mobile and distribution solutions are used by
hundreds of airlines and thousands of hotel properties to manage
critical operations, including passenger and guest reservations,
revenue management, flight, network and crew management. Sabre also
operates a leading global travel marketplace, which processes more
than US$120 billion of global travel
spend annually by connecting travel buyers and suppliers.
Headquartered in Southlake, Texas,
USA, Sabre serves customers in more than 160 countries around the
world.
Media
contact:
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Investor
contact:
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sabrenews@sabre.com
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sabre.investorrelations@sabre.com
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About HotelREZ
HotelREZ Hotels & Resorts was created in 2004 by
Mark Lewis, an experienced
hospitality industry professional and entrepreneur. Over the course
of a decade the company has grown to be one of the leading hotel
representation companies dedicated to marketing and connecting
independent hotels with bookers worldwide. HotelREZ provides
distribution, revenue, sales consultancy and marketing services and
support to close to 1,000 hotels and small hotel groups including
private label GDS chain code solutions globally. HotelREZ is a
privately owned company directly managed by its team of Executive
Directors.
Media
contact:
marketing@hotelrez.com
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SOURCE Sabre Corporation