Latest capability can help travel
agencies improve hotel attachment rates, increase revenue
opportunities and provide travelers with more personalized lodging
options
SOUTHLAKE, Texas, Aug. 14,
2023 /PRNewswire/ -- Sabre
Corporation (NASDAQ: SABR), a leading software and
technology provider powering the global travel
industry, today announced the availability of Lodging AI,
marking the introduction of its Sabre Travel AI™ capabilities
in the lodging sector and enhancing the power of Content Services
for Lodging.
Lodging AI can help travel agencies improve hotel attachment
rates, creating additional revenue opportunities and
providing travelers with more personalized lodging options.
Using Sabre Travel AI™ machine learning models, the new lodging
capability analyzes property attributes, customer trip
segmentation, and traveler and agency preferences to generate
custom lodging options and serve up properties that are most likely
to be booked.
"Artificial intelligence combined with data and insights, such
as profiles and preferences, is a very powerful tool in removing
friction from the travel booking process," said Sabre Chief Product
Officer Garry Wiseman. "As the next
evolution of intelligent retailing capabilities supported through
our strategic partnership with Google, Lodging AI brings more
personalized results to enable agents to be more efficient in their
workflows and to ensure travelers obtain the most relevant options
available."
The first two micro-services of Lodging AI are now available,
with additional use cases to be added in the future.
- Alternate properties: During the shopping phase, if a
specifically requested property is not available, this
micro-service of Lodging AI facilitates lodging bookings by
presenting up to 20 relevant options with similar
characteristics.
- Cross-sell: This micro-service identifies appropriate
air bookings or itineraries with no lodging attached and presents
suitable lodging options to complete the trip.
Available via Content Services for Lodging APIs and Sabre Red
360, Lodging AI will help enable Sabre customers increase traveler
value by offering relevant lodging options to accompany the air
travel booking and help drive profitability by capturing a greater
share of wallet. Corporate travel managers may also see improved
duty of care and reporting with more trip components inside a PNR.
Travelers can benefit through access to more customized options
based on their needs and preferences.
"Ultragroup acknowledges Sabre as a leading partner in travel
technology. Their consistent drive for innovation has been
instrumental in transforming our company and the services we
offer," said CEO and Co-Founder of Ultra Group Andres Pelaez.
"In our ongoing collaboration with Sabre, we are gearing up to
introduce new AI integrations and we are implementing hotel
suggestions based on flight itineraries for a cross-selling
experience. Furthermore, we will present alternative accommodation
suggestions based on user search parameters and preferences when
certain accommodations are unavailable. These AI-driven tools are
poised to substantially enhance efficiency and the customer
experience across all our business platforms."
Created by Sabre and utilizing Google technology as part of the
two companies' 10-year strategic partnership, Sabre Travel AI™
leverages state-of-the-art AI technology and advanced
machine-learning capabilities. Sabre is integrating this
proprietary intelligent technology into existing and new solutions
to help customers to deliver highly relevant and personalized
content more quickly and create expanded revenue and growth
opportunities.
About Sabre Corporation
Sabre Corporation is a
leading software and technology company that powers the global
travel industry, serving a wide range of travel companies including
airlines, hoteliers, travel agencies and other
suppliers. The company provides retailing, distribution and
fulfilment solutions that help its customers operate more
efficiently, drive revenue and offer personalized traveller
experiences. Through its leading travel marketplace, Sabre connects
travel suppliers with buyers from around the globe. Sabre's
technology platform manages more than $260B worth of global travel spend annually.
Headquartered in Southlake, Texas, USA, Sabre serves customers in more
than 160 countries around the world. For more information
visit www.sabre.com.
SABR-F
Media Contacts:
Kristin Hays
Kristin.hays@sabre.com
Heidi Castle
heidi.castle@sabre.com
Investor Contact:
Brian
Roberts
sabre.investorrelations@sabre.com
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SOURCE Sabre Corporation