Staples Launches Quick Wins App to Help Small Businesses Succeed in the New Year
04 January 2016 - 10:00PM
Business Wire
Small Businesses Want Help Getting Metrics
on Track, Not Sure What to Focus on To Ensure Success, according to
Staples Survey
Staples (NASDAQ: SPLS) today announced the launch of its Quick
Wins app to help small businesses succeed and grow in the New Year.
The Quick Wins app offers business-specific ideas, metrics and
community support in one easy-to-access place.
Most small businesses (72 percent) want assistance getting their
business metrics on track, yet two in five (41 percent) are not
sure what business metrics they should focus on in order to ensure
their success.
Through Staples Quick Wins app, small businesses will sync their
most important business metrics such as Facebook and Twitter
engagement, site traffic, sales and tools such as Google Analytics
and QuickBooks to pull in key financial, website and marketing
metrics that can be tracked daily and weekly. Instagram and
MailChimp will be available at a later date.
Based on these metrics, Quick Wins will provide
business-specific ideas to grow their small business. The Quick
Wins app also gives members access to a community of small business
peers where they can ask questions and support each other with
ideas, something most (62 percent) small businesses are interested
in.
“At Staples, we have 30 years of experience helping small
businesses with the products and services they need to succeed,”
said Alison Corcoran, senior vice president North American stores
and online, Staples. “We know our customers are so busy running
their businesses that they don’t have the time and resources to
grow. The Staples Quick Wins app will help pull key metrics
together in one location, making it easy for the small business to
access no matter where they are.”
To learn more about the Staples Quick Wins app visit:
www.staplesquickwins.com
“Our recent small business survey found that small businesses
know they should be setting goals and tracking progress, but can’t
find the time or the tools to do it,” said Corcoran. “The Quick
Wins app lets small businesses track their progress and helps with
business-specific ideas to grow.”
The survey also found:
- A majority (62 percent) would find it
useful to have a single dashboard with all of their core business
metrics organized in one place for quick and easy viewing.
- More than half of all small business
leaders (51 percent) admit that they do not measure and track
business metrics as often as they should.
- One in three small businesses (32
percent) does not hold themselves accountable by regularly
comparing marketing and financial measurements against their
business goals.
- Most small business leaders (65
percent) would like easy ways to compare key financial and
marketing measurements against business goals on a regular
basis.
- Small business leaders are very
community-minded and most (53 percent) would find advice and
support from peers very useful.
- Three in five small business leaders
(62 percent) are interested in participating in a community of
small business leaders to exchange ideas, questions, and advice on
growing a business.
The Staples Quick Wins app is the latest addition to a suite of
services and products Staples offers small business customers. From
the MORE account, Staples Business Loans and Staples Rewards® to
Print and Marketing Services and Tech Services, Staples offers
small businesses everything needed to make more happen.
To provide more context on the Quick Wins App and how mobile
apps can help grow your small businesses, Staples teamed up with
small business expert, Gene Marks, for an online webinar on
Tuesday, January 12 at 1pm EST. To register, please visit:
https://cc.readytalk.com/r/q4kdkit6oqie&eom
About the SurveyThis survey of 998 small business leaders
was conducted using Research Now and was live from December 10,
2015 – December 17, 2015.
About StaplesStaples makes it easy to make more happen
with more products and more ways to shop. Through its world-class
retail, online and delivery capabilities, Staples lets customers
shop however and whenever they want, whether it’s in-store, online,
on mobile devices, or through the company’s innovative buy online,
pick-up in store option. Staples offers more products than ever,
such as technology, facilities and breakroom supplies, furniture,
safety supplies, medical supplies, and Print and Marketing
Services. Headquartered outside of Boston, Staples operates
throughout North and South America, Europe, Asia, Australia and New
Zealand. More information about Staples (SPLS) is available at
www.staples.com.
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version on businesswire.com: http://www.businesswire.com/news/home/20160104005213/en/
StaplesKristine Houston,
508-253-8468Kristine.Houston@Staples.comorCarrie McElwee,
508-253-1405Carrie.McElwee@Staples.com
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