Apple Pay to Launch in Japan With iPhone 7
08 September 2016 - 3:30PM
Dow Jones News
TOKYO—Apple Inc. said its new iPhone and Apple Watch Series 2
will carry Sony Corp.'s FeliCa chips in Japan, enabling mobile
payments with the devices.
Apple introduced its Apple Pay service in the U.S. in 2014,
allowing users to make payments with their phones. It has gradually
expanded the service to other countries.
Adapting Apple Pay for Japan has taken some time because the
most commonly used technology differs from the U.S. Sony's FeliCa
has been used for many electronic-money systems in Japan including
one adopted by NTT DoCoMo Inc., a major mobile-phone carrier.
DoCoMo already offers phones with e-money called iD, allowing
users to tap their phones on a reader next to cash registers and
make payments at nearly 650,000 stores in Japan including
convenience stores, fast-food restaurants and drugstores. DoCoMo
said Thursday the iD service will be available on the new Apple
devices.
Customers can hold their iPhone over an iD reader with their
finger on the phone's touch ID or double-click Apple Watch's side
button to make payments, DoCoMo said.
The lack of a payment function on iPhones in Japan until now had
kept Apple behind competitors in the country, one of its most
important markets.
FeliCa chips are also used in train passes issued by East Japan
Railway Co. Train riders can tap the pass, called Suica, on a
reader in station turnstiles to pay their fare using money stored
on the pass. The same pass can be used on buses and in 360,000
stores, according to the railway.
Tetsuro Tomita, president of East Japan Railway, said customers
have been asking to have the Suica function embedded in their
iPhones. "For iPhone 7, we redesigned an entirely new experience
from the ground up so our customers can enjoy the ease and security
of using Apple Pay while commuting, in our app and in stores with
Suica," he said in a statement.
According to Apple, FeliCa is used for more than 160 million
transactions a day across Japan. Some ¥ 421 billion ($4.14 billion)
in transactions in Japan in June used electronic money, not
counting train fares, according to the Bank of Japan.
Apple also said its Maps app in its iOS 10 operating system
coming in October would have more information for commuters in
Japan including fares. Apple Pay will be accepted anywhere Suica is
available, according to the company.
Write to Megumi Fujikawa at megumi.fujikawa@wsj.com
(END) Dow Jones Newswires
September 08, 2016 01:15 ET (05:15 GMT)
Copyright (c) 2016 Dow Jones & Company, Inc.
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