Mopar(R) Performance Parts Chooses Rob Lelakowski of Buckeye, Ariz. as 'Top Eliminator' Award Winner
18 May 2007 - 1:00AM
PR Newswire (US)
-- Lelakowski restored a rare 1967 Dodge Coronet R/T and displayed
it at Mopars at the Strip in Las Vegas -- Mopar(R) developed the
year-long program to recognize the most passionate and skilled
enthusiasts and their restored or modified cars -- Winners and
their vehicles will attend the 2007 SEMA Show CENTER LINE, Mich.,
May 17 /PRNewswire-FirstCall/ -- Mopar(R) Performance Parts
announced that it has chosen the second winner of its 2007 Top
Eliminator award. Rob Lelakowski of Buckeye, Ariz. restored a rare
1967 Dodge Coronet R/T that he displayed at Mopars at the Strip in
Las Vegas. Mopar is the Chrysler Group's original equipment parts
manufacturer. Mopar developed the new year-long program to
recognize the most passionate and skilled Mopar enthusiasts and
their restored or modified cars. The eight winners chosen and their
vehicles will attend this year's Specialty Equipment Market
Association (SEMA) Show in Las Vegas on Oct. 30 - Nov. 2, 2007.
"This Coronet was and is a true 'muscle' car in every sense of the
word," said Lelakowski. "She caught my eye immediately and I
enjoyed every hour it took restoring her." "Top Eliminator
identifies those enthusiasts who put their heart and soul into a
restoration. We think their passion truly represents our 'Mopar'
brand," said David Hakim, Portfolio Manager, Mopar Performance
Parts. He added, "Rob's incredible work on the Coronet R/T is the
reason we named him a Top Eliminator winner." A Diamond in the
Rough Brought Back to Life Purchased from a friend (Gary Gignac) in
1999, Lelakowski's goal was to restore the Coronet to its original
stock form. Over the last two years, the complete disassembly took
most weekends and Saturdays. While Lelakowski did most of the work
himself -- several friends did assist with the body (Brad Saari)
and interior (Curtis Jenkins). He knew his biggest challenge would
be finding all the '67 parts he needed for the restoration. He was
lucky. The Coronet has many rare parts. A really rare find was the
white plastic windshield wiper motor cover. Inside, the pearl white
bucket seats contrast the black console, carpet and dashboard. The
roomy interior offers the driver and passengers plenty of road
view. Most of the interior parts are original pieces that he
restored. The Coronet's exterior is distinctive. Lelakowski
believes the '66-'67 Coronets were some of the best B bodies ever:
basic without being bulky. The Coronet glides on its redline
radials -- with the 'red' accenting the R/T's 'red' emblem above
the quarter panel. All the body panels are original and were rust
free. The glass is original with the exception of the windshield.
Endless hours went into refurbishing the stainless steel and chrome
accents. Best of all, the Coronet came with four rare hubcaps:
simulated magnesium wheel covers. The Coronet's 440 Magnum(R)
engine pushes 375 ponies with 480 lb.-ft of torque. The 727
automatic transmission delivers power to the 8-3/4 rear end with
3.23:1 sure grip. The oversized 11-inch brakes stop her. His
restoration included one exception to the original Coronet: power
steering, to accompany the vehicle's power brakes. He did save all
the original manual steering components so he could change it back
quickly -- to please the ultimate purists. Lelakowski will join the
other award winners who will be acknowledged at the 2007 SEMA show
during the Mopar press conference. Their vehicles will be displayed
in Mopar Alley at the show -- identified with a plaque. Mopar's Top
Eliminator Award Top Eliminator award winners will also be chosen
at: -- Chryslers at Carlisle in Carlisle, Penn. July 6-8 -- Mopar
Nationals in Columbus Aug. 11-13 -- Woodward Dream Cruise Aug. 18
The editors of Mopar Muscle, Mopar Action and Mopar Collector's
Guide will each choose one winner during the year they believe best
represents the passion of restoration. 70 Years of Mopar When
Chrysler bought Dodge in 1928, the need for a dedicated parts
manufacturer, supplier and distribution system to support the
growing enterprise led to the formation of the Chrysler Motor Parts
Corporation (CMPC) in 1929. Originally used in the 1920s, Mopar (a
simple contraction of the words MOtor and PARts) was trademarked
for a line of antifreeze products in 1937. It was also widely used
as a moniker for the CMPC. The Mopar brand made its mark in the
1960s -- the muscle car era. The Chrysler Corporation built
race-ready Dodge and Plymouth "package cars" equipped with special
high-performance parts. Mopar carried a line of "Special Parts" for
super stock drag racers and developed its racing parts division
called Mopar Performance Parts to enhance speed and handling for
both road and racing use. Today, the Chrysler Group's Global
Service & Parts division is responsible for the manufacturing
and distribution of nearly 250,000 authentic Mopar replacement
parts, components and accessories for Chrysler, Jeep(R) and Dodge
vehicles sold around the world. To assure quality, reliability and
durability, all Mopar parts and accessories are designed in strict
adherence to DaimlerChrysler engineering standards. DATASOURCE:
Chrysler Group CONTACT: Patricia Georgevich, of Chrysler Group
+1-248-512-4889, or cell, +1-248-514-1313, or Web site:
http://www.media.daimlerchrysler.com/
http://www.daimlerchrysler.com/
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