MSG Networks to Unveil Free-to-Play Gaming App for Sports Fans
05 February 2021 - 12:00AM
Business Wire
MSG Networks Pick ‘Em Developed in Partnership
with Boom Sports - Set to Launch in March
Provides Fans With Opportunities to Win Cash
Prizes While Cheering on Their Favorite Teams
MSG Networks Inc. (NYSE: MSGN) today announced that it will
launch a new, free-to-play app – MSG Networks Pick ‘Em – developed
in partnership with Boom Sports, a leader in online sports-gaming
technology. The new prediction gaming app, expected to be available
on iOS and Android starting in March, will offer sports fans the
chance to win cash prizes during Knicks, Rangers, Islanders,
Devils, and Sabres games.
“MSG Networks is thrilled to partner with Boom Sports on our new
free-to-play app. We’ve been offering trivia and pick’em games on
our MSG GO streaming app since 2018 and have seen firsthand how
interactive games can help increase viewer engagement – including
how long and how often they tune in,” said Peter Tulloch, Senior
Vice President, Digital Products and Distribution, MSG Networks.
“MSG Networks Pick ‘Em will further deepen our connection with
viewers, providing sports fans with a fun and, potentially,
rewarding way to enjoy MSG Networks’ live coverage of their
favorite sports teams, while providing MSG Networks with new
revenue opportunities.”
“We are excited to be working with MSG Networks to create an app
that will enrich the viewing experience, and also offer unique
value in the form of user insights and a strategic digital asset,”
said Greg Viverito, VP of Partnerships, Boom Sports. “We’re also a
New York City-based company so we embraced the opportunity to
create a product that adds to the fun of being a fan of New York
sports teams.”
MSG Networks’ Pick ‘Em games will have a series of predictive
questions rewarding fans with cash prizes for every basketball
game, and for hockey games, the jackpot will be progressive.
MSG Networks Pick ‘Em is the latest example of MSG Networks’
commitment to innovation and creating engaging content for its
viewers. MSG Networks is the first regional sports network (RSN) to
announce a standalone app for free-to-play pick ‘em-style contests.
In 2018, MSG Networks was the first RSN to integrate live stats and
interactive games on its MSG GO streaming app, which encourages
fans to play along with the actual game broadcast for a chance to
win prizes.
The free-to-play app is expected to build off of engagement with
the gaming fan that MSG Networks has cultivated over the past few
seasons, starting with a daily-fantasy focused simulcast in 2018
and evolving to sports-betting focused programming blocks,
short-form content acting as previews for the game, and the
aforementioned fan contests on MSG GO.
MSG Networks’ exclusive coverage of the NBA’s New York Knicks,
and the NHL’s New York Rangers, New York Islanders, New Jersey
Devils and Buffalo Sabres can be seen on MSG, MSG+ and on the MSG
GO streaming app for phones, tablets and computers. Official rules,
scoring, prize and other information for MSG Networks Pick ‘Em will
be available when the app launches.
About MSG Networks Inc.
MSG Networks Inc., a pioneer in sports media, owns and operates
two award-winning regional sports and entertainment networks and a
companion streaming service that serve the nation’s number one
media market, the New York DMA, as well as other portions of New
York, New Jersey, Connecticut and Pennsylvania. The networks
feature a wide range of compelling sports content, including
exclusive live local games and other programming of the New York
Knicks, New York Rangers, New York Islanders, New Jersey Devils and
Buffalo Sabres, as well as significant coverage of the New York
Giants and Buffalo Bills. This content, in addition to a diverse
array of other sporting events and critically acclaimed original
programming, has established MSG Networks as the gold standard in
regional sports.
About BOOM
Boom Sports is a leader in the emerging US online gaming
industry. Building and operating world-class free-to-play gaming
products and real-money casino games for regulated jurisdictions,
Boom prides itself on delivering premium, innovative, and
accessible games that will entertain and engage millions of fans.
Boom leverages its proprietary technology, game stack, and
games-as-a-service platform to partners in media, sports, retail
and gaming.
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version on businesswire.com: https://www.businesswire.com/news/home/20210204005643/en/
Dan Schoenberg /
dan.schoenberg@msgnetworks.com Scott Weiss /
scott.weiss@msgnetworks.com
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