Midway Announces Stranglehold(TM)'s True to John Woo Short Film Contest on MySpaceMidway Announces Stranglehold(TM)'s True to Jo
24 April 2007 - 10:30PM
Business Wire
Midway Games Inc. (NYSE: MWY), a leading interactive entertainment
publisher and developer today announced a groundbreaking video
submission contest in association with John Woo and his video game
production company, Tiger Hill Entertainment, Spike TV and Fox
Interactive Media: Stranglehold�s True to John Woo Short Film
Contest. Hosted exclusively on MySpace
(http://www.myspace.com/strangleholdgame), and promoted across
other Fox Interactive Media properties including IGN Entertainment
(http://ign.com/stranglehold), this unique contest is scheduled to
launch April 30th and encourages contestants to create the most
authentic John Woo-style short film. Contest ends June 25, 2007. No
purchase necessary. The grand prize winner will receive $25,000, a
trip for two to Midway�s Chicago studios to meet developers and
tape an interview for Spike TV, the chance to personally premiere
the short film on Spike TV, an authentic �Hard Boiled� movie poster
autographed by John Woo, an Amp�d mobile phone with six months�
service, and a copy of Stranglehold.(a) �Stranglehold�s cinematic
action is directly inspired by John Woo�s acclaimed action films
and their unique style,� said Mona Hamilton, vice president of
marketing, Midway Amusement Games, LLC. �We�ve created a premier
collaboration with Spike TV and Fox Interactive Media�s MySpace and
IGN Entertainment sites that gives fans the opportunity to put
their creativity to the test with a short film judged by John Woo
himself.� �Young filmmakers need encouragement to grow; it is an
aspect of my profession which I cherish deeply,� said action
director John Woo. �I know the Stranglehold Short Film Contest will
find new talent and with it, new possibilities.� In addition to the
premiere on Spike TV expected this summer, both the game release
and short film winner will be a featured segment on �Game Head,�
Spike TV�s weekly series dedicated to everything that is happening
in the world of video games, giving viewers an uncompromised look
at the culture of video games. Additionally, the films of ten
finalists are expected to be posted on MySpace, with user voting
determining a second �audience choice� winner, who will receive
prizes including $1000, an Amp�d mobile phone with six months�
service, an authentic �Hard Boiled� movie poster autographed by
John Woo and a copy of Stranglehold.(a) Fans will also be able to
learn more about the game, the contest and the art of John Woo�s
filmmaking by visiting both the Stranglehold contest profile on
MySpace, and an exclusive IGN micro site dedicated to the game
(http://www.ign.com/stranglehold). Entries to Stranglehold�s short
film contest must be no longer than two minutes and thirty seconds
in length and will be judged using three specific criteria: Overall
Quality � 40% - includes cinematography, editing, sound, image
quality and technical production Strength of John Woo Homage � 40%
- includes extent of homage, quality of homage and use of Woo
signature techniques Creativity � 20% - includes screenplay, acting
and overall impression For more about Stranglehold�s short film
contest, including official rules and regulations visit:
http://www.myspace.com/strangleholdgame (a) Stranglehold�s True to
John Woo Video Contest prizes are subject to change. About
Stranglehold� A collaboration with world renowned action film
director John Woo�s Tiger Hill Entertainment, Stranglehold allows
players to experience the excitement of true next-gen action as you
take on the role of Inspector Tequila created by John Woo for his
influential action film, Hard Boiled starring Chow Yun-Fat.
Ensnared by a crime boss with a gripping secret, Inspector Tequila
is forced to cross the line from sworn duty to bloody revenge.
Engage your enemies with intense cinematic gun battles and cause
massive environmental damage in real-time or revolutionary
slow-motion Tequila Time. Stranglehold is currently scheduled to
ship Summer 2007. More information about Stranglehold can be found
online at www.strangleholdgame.com About Tiger Hill Entertainment
Tiger Hill is the sister company to Woo and Chang�s Lion Rock
Productions, the feature film and television company whose credits
include BROKEN ARROW, FACE/OFF, MISSION IMPOSSIBLE II, THE BIG HIT
and WINDTALKERS. Tiger Hill develops and creatively produces
content for video games, animation, and comic book properties.
Currently on shelves now is John Woo�s 7 BROTHERS published by
Virgin Comics, and due for release early next year is the feature
length anime EX MACHINA, the sequel to the 2005 feature anime
APPLESEED. Woo�s next directing project RED CLIFF is also in
development as an anime and video game project all due for release
in the summer of 2008. About Spike TV SPIKE TV is available in more
than 91.6 million homes and is a division of MTV Networks. A unit
of�VIACOM (NYSE: VIA, VIA.B), MTV Networks is one of the world�s
leading creators of programming and content across all media
platforms. About MySpace MySpace, a Fox Interactive Media company,
is the premier lifestyle portal for connecting with friends,
discovering popular culture, and making a positive impact on the
world. By integrating web profiles, blogs, instant messaging,
e-mail, music streaming, music videos, photo galleries, classified
listings, events, groups, college communities, and member forums,
MySpace has created a connected community. As the second ranked
destination in terms of page views(b), MySpace is the most
widely-used and highly regarded site of its kind and is committed
to providing the highest quality member experience. MySpace will
continue to innovate with new features that allow its members to
express their creativity and share their lives, both online and
off. MySpace�s international network includes localized community
sites in the United States, the United Kingdom, Japan, France,
Germany, Australia, Ireland, Spain, Italy, Mexico, Canada, and New
Zealand. (b)Among the top 2000 domains comScore Media Metrix,
February 2007. About IGN Entertainment IGN Entertainment, a unit of
Fox Interactive Media, Inc., is a leading Internet media and
services provider focused on the videogame and entertainment
enthusiast markets. Collectively, IGN's properties reached more
than 30 million unique users worldwide in the month of August 2006,
according to Internet audience measurement firm comScore Media
Metrix.(c) IGN's network of videogame-related properties (IGN.com,
GameSpy, FilePlanet, TeamXbox, Direct2Drive and others), is the
web's number one videogame information destination and attracts one
of the largest concentrated audiences of young males on the
Internet. IGN also owns and operates the popular movie-related
website, Rotten Tomatoes and one of the leading male lifestyle
websites, AskMen.com. In addition, IGN provides technology for
online game play in videogames. IGN is headquartered in the San
Francisco Bay Area, with offices throughout the U.S. and in
Montreal. (c)comScore August 2006 About Midway Midway Games Inc.
(NYSE:MWY), headquartered in Chicago, Illinois, with offices
throughout the world, is a leading developer and publisher of
interactive entertainment software for major videogame systems and
personal computers. More information about Midway and its products
can be found at www.midway.com. Midway has provided the
www.myspace.com/strangleholdgame, IGN.com, GameSpy, FilePlanet,
TeamXbox, Direct2Drive, Rotten Tomatoes, Askmen.com and
www.ign.com/Stranglehold links solely as a convenience for you. The
information on these sites has been prepared by third parties, and
Midway does not monitor, endorse or accept responsibility for the
content on non-Midway sites. �This press release contains
"forward-looking statements" within the meaning of the Private
Securities Litigation Reform Act of 1995 concerning future business
conditions and the outlook for Midway Games Inc. (the "Company")
based on currently available information that involves risks and
uncertainties. The Company's actual results could differ materially
from those anticipated in the forward-looking statements as a
result of these risks and uncertainties, including, without
limitation, the financial strength of the interactive entertainment
industry, dependence on new product introductions and the ability
to maintain the scheduling of such introductions, the current
console platform transition and other technological changes,
dependence on major platform manufacturers and other risks more
fully described under "Item 1. Business - Risk Factors" in the
Company�s Annual Report on Form 10-K for the year ended December
31, 2006, and in any more recent filings made by the Company with
the Securities and Exchange Commission. Each forward-looking
statement, including, without limitation, financial guidance,
speaks only as of the date on which it is made, and Midway
undertakes no obligation to update any forward-looking statement to
reflect events or circumstances after the date on which it is made
or to reflect the occurrence of anticipated or unanticipated events
or circumstances, except as required by law.�
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