Regis® Partners With Industry Leaders for Product Distribution as Part of New Merchandising Strategy Upon Shift to Asset-Light, Fully Franchised Business Model
03 August 2021 - 8:00PM
Business Wire
Regis Corporation (NYSE:RGS), a leader in the haircare industry,
whose primary business is franchising, owning, and operating
technology-enabled hair salons, announced it is outsourcing product
distribution as part of an asset-light, fully franchised model to
Beauty Systems Group and SalonCentric Inc.
“Our new distributors will deliver competitive pricing,
promotional benefits, best-in-class educational assets, and ongoing
support to our franchisees to help their businesses grow. This is
an exciting change for all Regis brands and franchisees as we enter
a new chapter for merchandising and adjust our infrastructure to
conform to an asset-light, fully franchised business model” said
Felipe Athayde, Chief Executive Officer.
Together, the distributors bring online ordering portals, more
than 1,800 store locations and increased distribution points across
the United States and Canada for faster access to products. Regis’
private label brands, designline®, Blossom Pure Haircare®, and a
new men’s line, PrototypeTM, will be distributed exclusively by the
partners to Regis franchisees.
“Beauty Systems Group is excited to partner with Regis and their
franchisees as one of their primary distributors. The Regis salon
network fits well with our geographic reach across North America
and we look forward to serving their franchisees and strengthening
our relationship,” said Mark Spinks, President of Beauty Systems
Group.
Bertrand Fontaine, President of SalonCentric added,
“SalonCentric is delighted to welcome Regis to the SalonCentric
family. Our knowledgeable and passionate teams will provide Regis
franchisees with industry-leading educational and digital support,
as well as guidance in growing their salon businesses. We look
forward to offering innovative solutions, product knowledge and
quality customer care to our new partner.”
About Regis Corporation
Regis Corporation (NYSE:RGS) is the world’s largest and leading
hair salon company. As of March 31, 2021, the Company franchised,
owned or held ownership interests in 6,221 worldwide locations.
Regis’ franchised and corporate locations operate under concepts
such as Supercuts®, SmartStyle®, Cost Cutters®, Roosters® and First
Choice Haircutters®. Regis maintains an ownership interest in
Empire Education Group in the U.S. For additional information about
the Company, including a reconciliation of certain non-GAAP
financial information and certain supplemental financial
information, please visit the Investor Information section of the
corporate website at www.regiscorp.com.
About Sally Beauty Holdings, Inc.
Sally Beauty Holdings, Inc. (NYSE: SBH), as the leader in
professional hair color, sells and distributes professional beauty
supplies globally through its Sally Beauty Supply and Beauty
Systems Group businesses. The Company operates approximately 5,000
stores, including 141 franchised locations. Sally Beauty Supply
stores offer up to 8,000 products for hair color, hair care, skin
care, and nails through proprietary brands such as Ion®, Generic
Value Products®, Beyond the Zone® and Silk Elements® as well as
professional lines such as Wella®, Clairol®, OPI®, Conair® and Hot
Shot Tools®. Beauty Systems Group stores, branded as CosmoProf® or
Armstrong McCall® stores, along with its outside sales consultants,
sell up to 10,500 professionally branded products including Paul
Mitchell®, Wella®, Matrix®, Schwarzkopf®, Kenra®, Goldwell®, Joico®
and CHI®, intended for use in salons and for resale by salons to
retail consumers. For more information about Sally Beauty Holdings,
Inc., please visit www.sallybeautyholdings.com.
About SalonCentric
SalonCentric, headquartered in St. Petersburg, Fla., is the
premier distributor of salon professional products in the U.S.
Created by L’Oréal USA in 2008 and operating in 48 states,
SalonCentric has more than 550 sales consultants, 585 SalonCentric
stores and 260 State and RDA stores. SalonCentric’s vision is to be
an inspirational force in the development and success of beauty
professionals by providing the best brands, the best education, the
best technology and the best business-building support. Our
commitment to the industry also extends to proactively fighting
diversion, and protecting authorized channels of distribution.
Brands distributed by SalonCentric include: AIR®, Alterna®, Amika®,
Authentic Beauty Concept, Bioelements, Bio Ionic®, BosleyMD®,
Creative Nail DesignTM, Design.ME, Dermalogica®, Fatboy®, FHI,
Hempz®, Kenra®, L’ANZA®, L’Oréal Professionnel, Matrix, Mizani®,
Moroccanoil®, Olaplex®, Pravana®, Product Club, ProlificTM, Pulp
Riot, Pureology®, Redken 5th Avenue NYC, Sam Villa®, SexyHair®,
Surface®, Tressa® and many other fine brands. For more information,
visit www.saloncentric.com.
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REGIS CORPORATION Kersten Zupfer
investorrelations@regiscorp.com
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