WPP Named Most Creative Communications Company of the Decade by Cannes Lions International Festival of Creativity
26 June 2020 - 11:11PM
Business Wire
The Cannes Lions International Festival of Creativity has today
named WPP (NYSE:WPP) as holding company of the decade.
Cannes Lions is the world’s leading event and awards programme
for the creative marketing community. This year’s special global
rankings recognise those companies which have demonstrated the
greatest sustained creative excellence, based on winning and
shortlisted work over the last 10 years.
Among the Lions awarded between 2010 and 2019, WPP agencies won
a total of 51 Grand Prix and Titanium Lions for a huge variety of
work including: 2011’s Dove Real Beauty Sketches by Ogilvy – one of
the most-viewed advertisements of all time; 2016’s double Grand
Prix-winning, data-driven The Next Rembrandt for ING by Wunderman
Thompson; and last year’s Glass Lion for Change and Titanium winner
The Last Ever Issue for Mastercard and BNP Paribas by VMLY&R
and Wavemaker, which sought to transform the narrative for
women.
VMLY&R Dubai also won Regional Agency of the Decade in
Middle East and Africa.
Mark Read, CEO of WPP, said: “Cannes Lions is our
industry’s most important celebration of creativity, and this award
makes me prouder than ever of our people and the extraordinary work
we’ve done for our clients.
“Creativity is more than just a great idea; it’s about changing
perceptions, questioning the status quo and transforming
businesses. I would like to thank our fantastic clients who
recognise the power of that creativity and who put their trust in
WPP and our agencies to deliver it every day, all around the
world.”
About WPP
WPP is a creative transformation company. We use the power of
creativity to build better futures for our people, clients and
communities. For more information, visit www.wpp.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20200626005252/en/
Further information Niken Wresniwiro, WPP +44 (0)20 7282 4600 /
+44 (0)7876 005 489 niken.wresniwiro@wpp.com
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