PUMA Brings Two Geniuses Together: Magnus Carlsen and Pep Guardiola
12 December 2023 - 9:30PM
Business Wire
Global sports company PUMA, together with Manchester City
Football Club and Chess.com, launches an exclusive talk between two
geniuses: Pep Guardiola from the football world and Magnus Carlsen
from the chess world. PUMA’s ambassadors discussed unforgettable
moments from their careers, elaborated on strategies and tactics in
both sports, and shared some tips and tricks with fans.
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the full release here:
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Magnus Carlsen and Pep Guardiola shared
unforgettable moments from their careers and elaborated on
strategies and tactics in both sports. (Photo: Business Wire)
“I have loved football since I was little. I played it every
day. I did not come home from school; I just stayed at the school
to play football. Then I came home to play chess. It turned out
that I was better at chess, so I continued to do that”, said Magnus
Carlsen, Five-time World Chess Champion.
Pep and Magnus analyzed specific goals and moves, emphasizing
the importance of patience, strategy, and adapting to the
opponent's actions. Guardiola highlights the significance of
controlling the middle in both football and chess, while Carlsen
draws similarities between attacking on one side and creating
advantages. They also discuss the role of instinct and
unpredictability in achieving success.
The conversation delves into the mental aspects of high-pressure
situations, emphasizing the need for calmness and adaptability.
Both share insights from their respective fields, showcasing the
strategic thinking and mastery required in football and chess. “I
think the way you have to take defenders away with the attack
depends on the movement of the opponent. You must pay attention to
what the opponent does in every single movement and react to that.
Magnus has two hours to make the next movement. We have a second to
react or take a decision”, explained Pep.
The conversation concludes with reflections on extended matches,
with Carlsen recalling a 7.5-hour chess game and Guardiola
expressing admiration for such dedication and focus.
Watch the full interview on PUMA YouTube channel:
https://youtu.be/5gLm9KSf_RQ. It is also available on Man City
YouTube.
PUMA
PUMA is one of the world’s leading sports brands, designing,
developing, selling and marketing footwear, apparel and
accessories. For 75 years, PUMA has relentlessly pushed sport and
culture forward by creating fast products for the world’s fastest
athletes. PUMA offers performance and sport-inspired lifestyle
products in categories such as Football, Running and Training,
Basketball, Golf, and Motorsports. It collaborates with renowned
designers and brands to bring sport influences into street culture
and fashion. The PUMA Group owns the brands PUMA, Cobra Golf and
stichd. The company distributes its products in more than 120
countries, employs about 20,000 people worldwide, and is
headquartered in Herzogenaurach/Germany.
MANCHESTER CITY FOOTBALL CLUB
Manchester City FC was initially founded in 1880 as St Mark’s
West Gorton and officially became Manchester City FC in 1894.
Situated on the wider Etihad Campus, the Club’s footprint includes
the 53,500 capacity Etihad Stadium, the 7,000 capacity Joie Stadium
and City Football Academy, a state-of-the-art performance, training
and youth development facility home to the Club’s men’s, women’s,
and academy teams.
Ranked as the Most Valuable Football Club Brand in the world by
Brand Finance, Manchester City FC is currently developing a
best-in-class fan experience and year-round entertainment and
leisure destination at the Etihad Campus. The Club is committed to
operating in a sustainable and socially responsible manner and
ensures that equality, diversity, and inclusion is embedded into
its decision-making processes, culture and practices.
For more information, please visit www.mancity.com.
CHESS.COM
Chess.com is the world's leading online chess platform, founded
in 2005, dedicated to growing the game of chess and helping chess
players around the world enjoy the game. Chess.com is the leading
provider of chess gaming and other chess-related services including
a vibrant forum and social network, a news feed, a chess academy, a
coaching platform, tactics and puzzles, live tournaments, a
separate website for kids (http://chesskid.com), and ChessTV. In
June 2023, Chess.com was named one of TIME's 100 Most Influential
Companies. In October 2023, Chess.com‘s membership surpassed 150
million worldwide.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20231212412086/en/
Media Contacts: PUMA Gudrun Cämmerer Teamhead
Global PR gudrun.caemmerer@puma.com City Football Group
Melissa Fenlon Head of Marketing Communications
melissa.fenlon@cityfootball.com Chess.com Leon Watson Head
of PR leon.watson@chess.com
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