XA Receives Two BiZBash Event Style Awards March 28, 2007
02 April 2007 - 9:00PM
PR Newswire (US)
CHICAGO, April 2 /PRNewswire-FirstCall/ -- XA, Inc., (XA) (OTC BB:
XAIN.OB), a major national event marketing firm that serves many
Fortune 500 companies, reported today that it has received two
BiZBash Event Style Awards in the categories of "Best Lighting
Design" and "Best Corporate Event Concept" both for The Sopranos
Cast and Crew Screening After-Party. The BiZBash Event Style awards
ceremony took place at the Nokia Theatre in Times Square New York
on Wednesday, March 28th. The BiZBash Event Style Awards 2007 honor
the people behind New York's most innovative events of 2006. XA won
the Best Corporate Event Concept Award for an "innovative and
effective theme for an event planned by or for a corporation". XA
was nominated along with the Channel Editors Event and Travel
Channel Technology Immersion Day. As the winner of the Best
Lighting Design Award, XA was "awarded for outstanding lighting
production at any type of event". This project was nominated
together with the Actor's Fund of America Benefit and Calvin
Klein's Fragrance Launch. The award winning event produced and
designed by XA celebrated the premiere of the 6th and final season
of the Sopranos. Partnering with HBO, XA planned an after-party to
honor the cast and crew that brought the Soprano's brand, style and
experience to life in an interactive environment. The overall
concept was inspired by a traditional Italian Street Festival and
XA successfully transformed a large ballroom into an intimate
affair for 1,000 members of the Soprano's extended family. A
comprehensive lighting design concept combined advanced technology
such as intelligent lighting with basic tools including 4,000
Italian string lights. Joe Wagner, CEO of XA, states, "We are
honored to receive these two BiZBash awards and to be recognized,
particularly from such a definitive authority in the industry of
special events." Marketers spent an estimated $171 billion in event
marketing in 2005, up 3% from the previous year. In addition, 96%
of marketing executives reported that they use events in their
marketing mix according to PROMO's survey of event marketing
executives. (Source: PROMO Magazine, April 2006) About BiZBash
BiZBash Media, with offices in New York, Los Angeles/Southern
California, Toronto, and Florida, is committed to helping its
readers, users, and attendees create inspiring proprietary
meetings, events, and face-to-face marketing campaigns. BiZBash
strives to present its audience with the best people, places, and
services, even if they're buried in the nooks and crannies of the
event and meeting industry's local markets. BiZBash offers fresh
ideas, creative people, and unique sources that connect buyers and
sellers online, in print, and in person. BiZBash magazine delivers
insider knowledge on the event industry with a dishy, lively,
editorial approach that gives 72,000 pass along readers creative
solutions and news that they can use in an oversized magazine.
About XA XA is a holding company for several wholly-owned
subsidiaries, one of which is The Experiential Agency, Inc., an
Illinois corporation. The Experiential Agency, Inc. has offices in
Chicago, New York and Los Angeles from which it provides
corporations and highly visible brands with comprehensive event
marketing, design and production services. Since 1989, the XA team
has been the creative force behind prestigious, national projects
for such clients as The NBA, Disney, McDonald's, British Telecom,
Song Airlines, Eurex, Olympus, Salvatore Ferragamo, Vogue, W
Hotels, ABN AMRO and Emirates Airline. In 2003 and 2004, Special
Events Magazine ranked XA as one of the "Top 50 Powerhouse Event
Companies in the World." Forward Looking Statements This press
release contains forward-looking statements within the meaning of
the Private Securities Litigation Reform Act of 1995. In
particular, when used in the preceding discussion, the words
"believes," "expects," "intends," "will," "anticipated," or "may,"
and similar conditional expressions are intended to identify
forward-looking statements within the meaning of the Act and are
subject to the safe harbor created by the Act. Except for
historical information, all of the statements, expectations and
assumptions contained in the foregoing are forward-looking
statements that involve a number of risks and uncertainties. It is
possible that the assumptions made by management are not
necessarily the most likely and may not materialize. In addition,
other important factors that could cause actual results to differ
materially include the following: business conditions and the
amount of growth in the company's industry and general economy;
competitive factors; ability to attract and retain personnel; the
price of the Company's stock; and the risk factors set forth from
time to time in the Company's SEC reports, including but not
limited to its annual report on Form 10-KSB; its quarterly reports
on Forms 10-QSB; and any reports on Form 8-K. XA, Inc. (OTC BB:
XAIN) takes no obligation to update or correct forward-looking
statements and also takes no obligation to update or correct
information prepared by third parties that is not paid for by the
Company. For more information, please contact: Company: Amanda Puck
XA 312-239-2370 DATASOURCE: XA, Inc. CONTACT: Amanda Puck,
+1-312-239-2370, , for XA, Inc. Web site: http://www.expagency.com/
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