Pioneering Technology Corp. of Mississauga, Ontario (TSX VENTURE: PTE), ("Pioneering") announced today that a U.S. distributor has signed a contract with the Assisted Housing Risk Management Association (AHRMA) for a new fire loss reduction initiative being rolled out to its 165 Housing Authority Members with the purchase of its first 2,000 Safe-T-elements (STE).

The initial order and ongoing relationship with the influential housing association is significant for Pioneering Technology because it represents the first major purchase by a housing insurance provider and is expected to lead to many more such contracts in the future.

"This is a bellwether moment for the STE technology as it is now being recognized by the insurance industry as a product that can deliver a reduction in cooking fire related property claims," said Pioneering CEO, Kevin Callahan. "We are very pleased to be able to make this product available to AHRMA through our Midwest distribution partner Fireman 24/7 and we look forward to working with them to help reduce AHRMA members insurance costs."

AHRMA specializes in understanding and dealing with the risks faced by housing authorities and provides property and casualty coverage for Public Housing Authorities in Iowa, Illinois and Nebraska. It serves over 165 housing authority members representing over 30,000 affordable housing and apartment units. AHRMA provides a full line of products designed specifically for housing authorities.

"The STE prevents cooking fires and reduces energy costs that will save AHRMA, and ultimately our members, lots of money," said AHRMA's CEO Julie DePasse. " We are pleased to be partnering with Pioneering and Fireman 24/7 to offer our members an important new product that will significantly reduce the risk of cooking fires as well as false alarms at a greatly reduced cost!"

During the 2005-6 periods AHRMA members experienced about 40 fires per year with an average cost per fire that increased from under $25,000 to about $40,000. Early in 2008 AHRMA members experienced three fires with an approximate damage cost totaling upwards of $800,000. To combat these rising costs, AHRMA is embarking on an innovative new program that includes Pioneering's Safe-T-elements to help better protect their member's constituents and properties while bringing them added value through cost savings and premium reductions.

AHRMA will purchase 2,000 Safe-T-element units and offer savings to their members as a means of reducing cooking fires and insurance premium costs with the added benefit of reduced energy costs at less than half the list price of the product. It is anticipated that AHRMA will make additional purchases going forward of approximately 3-5,000 units per year as the program rolls out.

Pioneering CEO, Kevin Callahan said, "We applaud AHRMA's initiative in bringing this potentially life-saving product to their members. As leaders in the industry this is but one example of the many innovative initiatives that they offer to their membership."

About the Assisted Housing Risk Management Association (AHRMA)

AHRMA has been in operation for over 20 years and was the first not-for-profit housing authority risk pool in the United States. The AHRMA staff specializes in the understanding and dealing with the risks faced by housing authorities. AHRMA is regulated by the U.S. Department of Housing and Urban Development (HUD). For more information visit www.ahrma.com.

About Pioneering Technology Corp. & the Safe-T-element� (STE) cooking system

Pioneering is an "Energy Smart" product innovation company based in Mississauga, Ontario, that engineers and brings to market energy smart solutions for consumer products making them safer, smarter and/or more efficient. The patented Safe-T-element� cooking system was engineered to help prevent stove top cooking fires, the number one cause of household fire in North America, and to reduce the amount of electricity required to cook. The Safe-T-element� cooking system is available as both a retrofit and pre-installed on new stoves. For more information visit www.pioneeringtech.com or www.safetelement.com.

This news release contains certain forward-looking statements that reflect the current views and/or expectations of the Company with respect to its performance, business and future events. Such statements are subject to a number of risks, uncertainties and assumptions. Actual results and events may vary significantly.

The TSX Venture Exchange Inc. has neither approved nor disapproved the contents of this press release.

Contacts: Pioneering Technology Corp. Kevin R. Callahan President and CEO (905) 712-2061 ext. 222 Website: www.pioneeringtech.com

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